Free Zone Frontier

By Dan Sullivan of Strategic Coach And Steve Krein of StartUp Health

What's Free Zone Frontier about?

What is a Free Zone Frontier? You enter into a Free Zone when you increasingly create unique collaborative possibilities and payoffs that are amazingly free of competition. Join Dan Sullivan of Strategic Coach and Steve Krein of StartUp Health as they launch the Free Zone Frontier podcast. Learn the concepts as they relate to their own companies, and how this transformative mindset is the future of entrepreneurial growth.

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Free Zone Frontier episodes:

04.16.2024
How To Cast A Collaborator, Not Hire An Employee
Many entrepreneurs don’t hire well, and those that do mostly dread the activity. Dan Sullivan aims to change that. He explains a mindset shift about hiring differently as entrepreneurs, exploring how thinking of hiring as casting a play creates a...
03.19.2024
Your Secret Weapon Is Discovering When You’re Great
Dan Sullivan and Steve Krein delve into the power of the “When Are You Great?” tool, discussing how it serves as a crucial planning aid and a potent marketing resource. Using real-world examples, they explore the implications for crafting compelling...
02.13.2024
Create The Future Using The Best Of Your Past
The end of a year and the beginning of another is a great time to reflect and plan. Dan Sullivan and Steve Krein discuss effective ways entrepreneurs can look back on what’s happened and look ahead to what they want...
01.23.2024
How Valuable Are Your Core Values?
No matter how long a company has been around, it’s vital that everyone is clear on and maintains their core values. Dan Sullivan and Steve Krein explain why this is so important, discuss why all team members need to be...
12.19.2023
What The Future Holds For Entrepreneurs
Strategic Coach® is approaching its 50th anniversary, and Coach co-founder Dan Sullivan is coming up on 50 years of coaching entrepreneurs. In this episode, Steve Krein and Dan share some of the significant changes to entrepreneurism that have happened over...
11.28.2023
The Role Of Tension In Breakthrough Thinking
Dan Sullivan and Steve Krein continue their discussion about the power of thinking tools and how they can help entrepreneurs achieve their goals. They explore the importance of tension, shortcuts, and tools in simplifying complex problems and generating new opportunities...
10.31.2023
Creating A Thinking Tool Culture In Your Company
How do you find great people to join your organization? How do you train them, coach them, and guide them? The answer lies in what makes Strategic Coach® different from all other companies. In this first episode of a two-part...
09.19.2023
Keep Things Simple So You Can Multiply Their Impact
Most entrepreneurs believe they have to be in constant competition. But there’s a much more enjoyable way to live your entrepreneurial life to achieve bigger and better results: you can enter a zone of collaboration with like-minded people that’s entirely...
08.15.2023
Age Reversal Innovations For Entrepreneurs
Innovations in the realm of age reversal are accelerating. Getting physically younger while getting older in years is a real possibility. In this episode, Dan Sullivan and Steve Krein explain the advances, discuss what’s needed for further breakthroughs, and share...
07.11.2023
How To Succeed When Others Are Stuck
A lot of entrepreneurs are scared right now, while others are excited, feeling like this is the best time to be innovating and creating value. Why these opposing mindsets? In this episode, Dan Sullivan and Steven Krein explain why some...
06.06.2023
Simplifying The Complexity Of Capitalism
Dan Sullivan and Steven Krein discuss Dan’s latest quarterly book, Capitalism—And Everything Else, and explain what capitalism really means, why many people believe they don’t like it, why it’s misunderstood, and its five growth stages. Highlights: Some people incorrectly approach capitalism as...
05.02.2023
The Power Of A Quarterly Reflection
Ever wondered what the success formula is for top entrepreneurs? In this episode, Dan Sullivan and Steve Krein discuss the “25-Year Transformation” and how it can benefit entrepreneurs by helping them prioritize their biggest goals and measure progress every quarter....
03.14.2023
Collaborating From A State Of Calm
Dan Sullivan and Steve Krein discuss the Free Zone Frontier® and the StartUp Health programs. They both believe it’s crucial to have the right people in the room, sharing their experiences and collaborating. Connecting like this with a community of...
02.07.2023
Your Collaborations Move At The Speed Of Trust, with Timothy Nelson
What does it take to make a significant impact in battling a disease? In this third episode of their three-part series, Dan Sullivan, Steve Krein, and Dr. Timothy Nelson discuss the innovative model Tim has developed for combatting congenital heart...
01.24.2023
The Incredible Healing Potential Of Stem Cells, with Timothy Nelson
An astonishing discovery has taken the concept of stem cell usage and regenerative medicine and put it permanently on the map for future generations. In this second of their three-part series, Dan Sullivan, Steve Krein, and Dr. Timothy Nelson discuss...
01.10.2023
Achieving The Impossible In Curing Congenital Heart Disease, with Timothy Nelson
Dr. Timothy Nelson is an entrepreneur with a specialty in curing congenital heart disease. Dan Sullivan and Steve Krein chat with Tim about the discoveries and motivations that led him to this position. Tim explains how he and his team...
12.07.2022
Creating A Startup That Lasts
Why do some startup companies continually grow, while most fail? You need more than a great idea. In this episode, Dan Sullivan and Steve Krein discuss the successes of Steve’s unique, collaborative StartUp Health network, the mindsets entrepreneurs need in...
11.09.2022
How To Innovate In An Old-School Industry, with Carson Holmquist
On the cutting edge of the construction, Carson Holmquist creates the most value for his clients by exploring opportunities in off-site and modular construction. In the second episode of a two-part series, Dan Sullivan, Steve Krein, and Carson explain how...
10.26.2022
Exploring The Future Of Construction, with Carson Holmquist
Carson Holmquist is a true innovator in the field of construction, and a member of the Free Zone Frontier program at Strategic Coach. Dan Sullivan and Steve Krein share what has allowed Carson to thrive, in what ways everyone involved...
10.04.2022
How To Make Your Own Luck
Every entrepreneur has something to offer their clients, but most of them attempt to make convincing arguments rather than compelling offers. Dan Sullivan and Steven Krein continue their conversation and highlight the differences between the two approaches, and how you...
09.21.2022
A Compelling Offer Beats A Convincing Argument Every Time
There’s a big difference between convincing someone with an argument and compelling them to take action with an offer. And in the market world where we all live, people don’t want to be convinced—they want to be compelled. Join Dan...
08.31.2022
The Innovation Property Builder
Too many entrepreneurs don’t spend enough time focusing on issues related to their intellectual property early on in the development of their companies. Dan Sullivan and Steve Krein share why you need to value your ideas, and the steps you...
08.09.2022
The Importance Of Intangible Assets, with Keegan Caldwell
In this constantly changing political and economic landscape, entrepreneurs can benefit greatly from understanding intellectual property. Dan Sullivan and Steve Krein continue their discussion with Keegan Caldwell, founder of one of the fastest-growing IP firms in the world, about what...
07.13.2022
It’s Time To Protect What’s Yours, with Keegan Caldwell
The importance of intellectual property is undeniable, but not everyone knows as much about their own IP situation as they should. In this second episode of a three-part series, Dan Sullivan and Steve Krein chat with Keegan Caldwell, the founder...
06.23.2022
Where Law And Entrepreneurship Collide, with Keegan Caldwell
There are many exciting ways in which entrepreneurship and law overlap. Dan Sullivan, Steve Krein, and special guest Keegan Caldwell discuss the issues from all sides, including intellectual property and how lawyers and entrepreneurs can best communicate. Keegan helps clients...
05.17.2022
Turning Back The Clock, with Regan Archibald
Age reversal has been a hot topic for about 20 years, and there are more factors at play in its advancement than you might think. In this episode, Dan Sullivan, Steve Krein, and guest Regan Archibald talk about the great...
04.26.2022
You’re In Charge Of Your Own Health, with Regan Archibald
It’s possible that, through the right set of circumstances, health-care advancements can allow people to have longer lives. In fact, all of the necessary ingredients already exist. Dan Sullivan, Steven Krein, and special guest Regan Archibald discuss what needs to...
03.15.2022
Rewind: How To Think 100x About Your Business
Join Dan Sullivan and Steve Krein as they revisit one of the earliest episodes to share the mindsets that were critical in the creation of the Free Zone Frontier. You’ll learn how to start thinking 100x about your company, and...
02.15.2022
Why Credibility Is Everything
While it can take years for an entrepreneur to establish credibility in their industry and marketplace, it can be destroyed in moments. Dan Sullivan and Steve Krein explain why credibility is so important for entrepreneurs, various ways it can be...
01.18.2022
Rewind: Cash And Confidence
Cash and confidence are rewards for entrepreneurs, but there are steps that need to be taken before they appear. Dan Sullivan and Steve Krein explain the process that you will need to go through to create something profitable and the...
12.16.2021
The Ultimate Entrepreneurial President, with Howard Getson and Matthew Pinsker
There are many overlaps between entrepreneurship and both American business and American politics. Dan Sullivan, Steve Krein, and guests Matthew Pinsker and Howard Getson discuss the entrepreneurial mindset and structures displayed by Abraham Lincoln and other former U.S. presidents.
11.09.2021
Do More With Less, with Paul Abel
While many entrepreneurial companies eventually get stuck in their growth, Paul Abel devised ways and designed systems to help others avoid traps and bypass competition. Dan Sullivan and Steve Krein continue their conversation with Paul about his strategies and why...
10.05.2021
Protecting Yourself As A Successful Entrepreneur, with Paul Abel
Paul Abel was a successful franchise owner, but going up against government regulations, he always lost. Fifteen years ago, inspired by an experience he had with a workplace injury, Paul decided to start his own business informing employers how to...
09.07.2021
The Best Ways To Build An Audience—And Keep It, with Nick Nanton
With so many media platforms out there, it’s hard to know which you should be spending your time on. Dan Sullivan, Steve Krein, and special guest Nick Nanton explain how you can most effectively reach your desired audience—and keep them...
08.10.2021
Thinking More Deeply About What You Do, with Nick Nanton
After 15 years as an entrepreneur working with celebrities, Nick Nanton has made the shift to helping other entrepreneurs stand out in the marketplace. Dan Sullivan and Steve Krein chat with Nick about his personal growth, what’s changed, and what’s...
07.06.2021
How The Best Collaborations Work with Brett Kaufman
An entrepreneur’s proper role can be as the explainer, the contextualizer, and the protector of a vision. If you can’t find great people to work with on that, it might be that great people aren’t looking for you. Dan Sullivan,...
06.08.2021
Positive Shifts with Brett Kaufman
Too often, people focus on the negatives of what’s changed, but the past year has shown that entrepreneurs are in a position to adapt quickly and even step up their game. During the lockdown, a lot of people re-evaluated what...
05.18.2021
The Right People To Raise Your Thinking with Howard Getson
Everyone acts and thinks differently depending on who they’re dealing with. Part of what dictates this are the differences in how people see you. Dan Sullivan, Steve Krein, and guest Howard Getson discuss the kinds of people who raise your...
05.05.2021
Building Your Own Future with Howard Getson
While some entrepreneurs are satisfied once they reach a certain status, others are always moving onto the next stage no matter what. Join Dan Sullivan, Steve Krein, and special guest Howard Getson to learn how decision-making processes are discovery processes,...
04.01.2021
Learning The Tricks Of Top Entrepreneurs with Dean Jackson • Part 2
The best entrepreneurs are always looking to improve by gathering useful tools and concepts and by coaching others. Knowing how to present new information to entrepreneurs is critical because they often don't have the patience to sit through a deep...
03.25.2021
Between Certainty And Uncertainty with Dean Jackson • Part 1
There’s at least some uncertainty in a lot of ventures, and entrepreneurs can do the best job if they acknowledge the uncertainty instead of pretending to know everything. Dan Sullivan, Steve Krein, and guest Dean Jackson explain the value of...
02.03.2021
Rewind: Confidently Ambitious
In one of our most popular episodes, Dan Sullivan and Steve Krein explore how confidence isn’t always obvious in your communication with other people. It’s often clear when you’ve given way to others’ skepticism and you’re no longer sold on...
12.15.2020
What Always Stays The Same In An Entrepreneurial Life with Lisa Cini
It often happens that once an entrepreneur finds success, what led to their company’s success can go missing. Dan Sullivan, Steve Krein, and Lisa Cini discuss ways in which entrepreneurs can continue creating value once their company has grown. In...
11.10.2020
Rewind: Launching The Free Zone Frontier
Let’s jump back to the episode that started it all! The essence of a “Free Zone”—a brand new realm of value creation where there is no competition. This idea of forging ahead into new, competition-free “frontiers” has become the foundation...
10.19.2020
Transforming Health Care Until It’s Free with David Berg
Most Americans can’t afford health care in addition to food, transportation, and shelter, but one entrepreneur has created a way to make it accessible to everyone. Dan Sullivan and Steve Krein welcome David Berg to explain his system for providing...
09.16.2020
Why You Shouldn’t Collaborate With Someone Just Like You with Lee Richter
Even if two entrepreneurs are at the top of their game, that doesn’t mean they’re the right fit to work together. Dan Sullivan, Steve Krein, and Lee Richter explain how everyone is either a Simplifier or a Multiplier, and how...
08.13.2020
The Common Goal Of The Best Entrepreneurs with Lee Richter
Some entrepreneurs find that their industry is actually working against innovation and breakthroughs. It can be incredibly difficult to go against the status quo in this case, but it’s easier if you’re not working alone. In this episode, Dan Sullivan,...
07.08.2020
Why Total Cash Confidence Is Crucial with Lee Richter
Worrying about cash flow is one of the main reasons why entrepreneurs hold themselves back from exciting opportunities. In this episode, Dan Sullivan, Steve Krein, and Lee Richter explain how having total cash confidence means you can engage in the...
06.09.2020
A Community Of Sharing Solutions
Most entrepreneurs choose to operate alone, and while they can still be successful, there are dangers that come with isolation. What if there were a better way? Dan Sullivan and Steve Krein discuss why it’s critical to be part of...
04.20.2020
What Entrepreneurs Can Do Right Now • Part 2
During “scary times,” entrepreneurs can be among the most effective, positive contributors. Dan Sullivan and Steve Krein continue offering strategies, including forgetting about what’s missing and focusing on what’s available. There will be a period after this in which the...

What's Free Zone Frontier about?

Download our free app to listen on your phone

Free Zone Frontier episodes:

How To Cast A Collaborator, Not Hire An Employee

Your Secret Weapon Is Discovering When You’re Great

Create The Future Using The Best Of Your Past

How Valuable Are Your Core Values?

What The Future Holds For Entrepreneurs

The Role Of Tension In Breakthrough Thinking

Creating A Thinking Tool Culture In Your Company

Keep Things Simple So You Can Multiply Their Impact

Age Reversal Innovations For Entrepreneurs

How To Succeed When Others Are Stuck

Simplifying The Complexity Of Capitalism

The Power Of A Quarterly Reflection

Collaborating From A State Of Calm

Your Collaborations Move At The Speed Of Trust, with Timothy Nelson

The Incredible Healing Potential Of Stem Cells, with Timothy Nelson

Achieving The Impossible In Curing Congenital Heart Disease, with Timothy Nelson

Creating A Startup That Lasts

How To Innovate In An Old-School Industry, with Carson Holmquist

Exploring The Future Of Construction, with Carson Holmquist

How To Make Your Own Luck

A Compelling Offer Beats A Convincing Argument Every Time

The Innovation Property Builder

The Importance Of Intangible Assets, with Keegan Caldwell

It’s Time To Protect What’s Yours, with Keegan Caldwell

Where Law And Entrepreneurship Collide, with Keegan Caldwell

Turning Back The Clock, with Regan Archibald

You’re In Charge Of Your Own Health, with Regan Archibald

Rewind: How To Think 100x About Your Business

Why Credibility Is Everything

Rewind: Cash And Confidence

The Ultimate Entrepreneurial President, with Howard Getson and Matthew Pinsker

Do More With Less, with Paul Abel

Protecting Yourself As A Successful Entrepreneur, with Paul Abel

The Best Ways To Build An Audience—And Keep It, with Nick Nanton

Thinking More Deeply About What You Do, with Nick Nanton

How The Best Collaborations Work with Brett Kaufman

Positive Shifts with Brett Kaufman

The Right People To Raise Your Thinking with Howard Getson

Building Your Own Future with Howard Getson

Learning The Tricks Of Top Entrepreneurs with Dean Jackson • Part 2

Between Certainty And Uncertainty with Dean Jackson • Part 1

Rewind: Confidently Ambitious

What Always Stays The Same In An Entrepreneurial Life with Lisa Cini

Rewind: Launching The Free Zone Frontier

Transforming Health Care Until It’s Free with David Berg

Why You Shouldn’t Collaborate With Someone Just Like You with Lee Richter

The Common Goal Of The Best Entrepreneurs with Lee Richter

Why Total Cash Confidence Is Crucial with Lee Richter

A Community Of Sharing Solutions

What Entrepreneurs Can Do Right Now • Part 2