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From hobby… to fully booked… to award-winning. 🏆
In this episode, JM is joined by Michelle Brown, solo nail tech and founder of Chells Beauty by the Sea, to talk about how she turned her home salon into a recognised and respected beauty brand without losing her freedom in the process.
Michelle didn’t jump straight in, she built her business slowly and steadily while still working part-time, investing in coaching, and creating a space that feels just as special as it looks.
We talk about:
🌊 Turning a side hustle into a full-time business
🧠 Why coaching gave her the confidence to go solo
💸 The difference between deposits vs card capture (and which one works!)
🎖️ Winning the Scratch Award for Best Home Nail Salon
🌿 Creating VIP experiences that cost little but mean everything
📱 How using the right systems gave her time and freedom back
🚨 What she did after a client fainted (and how she turned it into a strength)
This episode is full of honest advice, mindset shifts, and smart strategies for any solo beauty pro looking to build a business that feels good to run.
Find Michelle here:
Instagram: @chellsbeautybythesea
Website: chellsbeautybythesea.co.uk
Sponsored by JENA
JENA is the booking system built specifically for solo beauty pros. No fluff, no fuss. Take payments upfront, send reminders automatically, protect your time, and look seriously professional… all for £19/month with no hidden fees.
JENA’s your new favourite tool if you're done chasing clients or double bookings.
👉 Learn more at jena.so
If this episode gave you something to think about or made you feel seen, tap follow and leave us a quick review. It really helps more solo business owners find the show.
Thanks for listening! 🎧
By JM and SamFrom hobby… to fully booked… to award-winning. 🏆
In this episode, JM is joined by Michelle Brown, solo nail tech and founder of Chells Beauty by the Sea, to talk about how she turned her home salon into a recognised and respected beauty brand without losing her freedom in the process.
Michelle didn’t jump straight in, she built her business slowly and steadily while still working part-time, investing in coaching, and creating a space that feels just as special as it looks.
We talk about:
🌊 Turning a side hustle into a full-time business
🧠 Why coaching gave her the confidence to go solo
💸 The difference between deposits vs card capture (and which one works!)
🎖️ Winning the Scratch Award for Best Home Nail Salon
🌿 Creating VIP experiences that cost little but mean everything
📱 How using the right systems gave her time and freedom back
🚨 What she did after a client fainted (and how she turned it into a strength)
This episode is full of honest advice, mindset shifts, and smart strategies for any solo beauty pro looking to build a business that feels good to run.
Find Michelle here:
Instagram: @chellsbeautybythesea
Website: chellsbeautybythesea.co.uk
Sponsored by JENA
JENA is the booking system built specifically for solo beauty pros. No fluff, no fuss. Take payments upfront, send reminders automatically, protect your time, and look seriously professional… all for £19/month with no hidden fees.
JENA’s your new favourite tool if you're done chasing clients or double bookings.
👉 Learn more at jena.so
If this episode gave you something to think about or made you feel seen, tap follow and leave us a quick review. It really helps more solo business owners find the show.
Thanks for listening! 🎧