245 - From The Vault: How to Prevent "Hit and Run" Members Abusing Your Membership

Have you ever dealt with a hit and run member? If you’re not sure what one is – lucky you! These are the members who sign up, download everything, and dash back out the door before your beautifully crafted welcome email has settled in their inbox.

Hit and run members abuse your trust and are generally bad apples. They’re rightly a concern for membership providers, but what can you do to stop them? And, are they even worth worrying about?

In this From the Vault episode, I share some of the best ways you can prevent hit and run members, dive into whether they’re a genuine concern for most membership providers, and why you can’t let your fears take your eyes off the prize.