In this episode of Thought Behind Things, we’re joined by the founder of Game Sports Management, one of Pakistan’s few companies trying to turn athletes into real commercial brands.

From managing Wasim Akram to building a full sports business, he shares the why Pakistan’s athletes never grow, why our sports ecosystem is broken, and how countries like India turned every sport into a billion-dollar industry while Pakistan stayed stuck.

We explore:

• Why the 2008 crash pushed him into sports
• How working with Wasim Akram changed everything
• Why Pakistan has no real system for athlete branding
• Why Indian stars become global icons but Pakistan’s don’t
• How Pakistan’s sports industry can explode by 2050

A conversation on the future of sports, talent management, personal brand, and the business behind athletes.

Socials:

TBT’s Instagram: ⁠⁠https://www.instagram.com/thoughtbehindthings/⁠⁠

TBT’s TikTok:⁠⁠ https://www.tiktok.com/@tbtbymuzamil⁠⁠

TBT’s Facebook: ⁠⁠https://www.facebook.com/thoughtbehindthings⁠⁠

TBT Clips: ⁠⁠https://www.youtube.com/@tbtpodcastclips⁠⁠

Muzamil's Instagram: ⁠⁠https://www.instagram.com/muzamilhasan/⁠⁠

Muzamil's LinkedIn: ⁠⁠https://www.linkedin.com/in/muzamilhasan/⁠⁠

Arsalan's LinkedIn: https://www.linkedin.com/in/arsalanhydershah/

Endeavor's LinkedIn: ⁠⁠https://www.linkedin.com/company/endeavor-pakistan⁠⁠

Special thanks to Kickstart for providing us with the studio space.

You can find out more about them at: ⁠⁠https://kickstart.pk/⁠⁠

Credits:

Executive Producer: Syed Muzamil Hasan Zaidi

Associate Producer: Saad Shehryar

Publisher: Talha Shaikh

Editor: Jawad Sajid