Welcome to another episode of the American Cattlemen Podcast and our Producer Profile. Coming up, we have Gale McKinney, the Publisher of American Cattlemen, Brian and Mindy Oswald from High Point Genetics from Osceola, Iowa. Brian's passion for cattle began in childhood, where he would spend most of his time in the barn, caring for cows and calves. After marrying Mindy in 1992 and working in banking, they gradually built their cattle operation, purchasing their first 30 acres and acquiring initial breeding stock from Dick Bell's Angus dispersal in the late 1990s. Their operation now encompasses 475 registered females, with 75% Angus and 25% Simmental-Angus crossbreeds. They will host their 17th annual bull sale, featuring 171 Angus and Simmental-Angus bulls, including 80 age-advantage bulls that will be 20 months old at spring turnout. These bulls are developed on pasture, emphasizing size, length, and robust frame. The Oswalds pride themselves on a balanced genetic approach, selecting for multiple traits and highlighting EPDs in the top 35 percentile. They maintain a rigorous culling program, removing cows that do not consistently produce high-quality calves. This "survival of the fittest" methodology ensures their herd continually improves. Beyond genetics, Brian and Mindy value customer relationships. Many of their long-term clients have become close friends, and they prioritize treating customers with respect and reliability. Their sale offers a comprehensive package: heated barn, breakfast and lunch, free delivery within hundreds of miles, and boarding bulls until April. The sale will feature notable sire groups like Big Country and Sits Galactic, offering a diverse range of bulls with strong genetic potential. Their commitment to producing functional, adaptable cattle that perform well in commercial settings sets High Point Genetics apart in the seed stock industry.

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