How Brands Can Create Real & Meaningful Connections with Consumers | Q&A w/ Facebook's Nicola Mendelsohn

I sat down with Facebook's VP of EMEA Nicola Mendelsohn to talk brand authenticity and how I use my personal social channels to help Fortune 500 brands implement platform best practices. A lot of gold in here!! Make sure to tweet me @garyvee if you have any questions or want to say hi ;) Timestamps: 1:10 - What does brand authenticity mean to you? 4:05 - Which brands are communicating well? 5:15 - Are there stages where creativity and authenticity matter more? 6:35 - What is one piece of advice you would give to a small business trying to find its voice? 9:15 - What are you favorite platforms? 10:05 - How do your personal social profiles help you bring value to big businesses? 12:40 - What are some of the next big trends? 14:00 - Facebook rapid fire Q&A;

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