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The Power of PR: Navigating Today’s Media Landscape with Sneha Saigal

In our hyper-connected world, the stakes for corporate reputation are incredibly high. Remember Cristiano Ronaldo's simple gesture that caused a $5 billion drop in Coca-Cola's market value? Or the backlash against Pepsi's Kendall Jenner ad? These moments remind us how quickly public sentiment can shift.

Today on the "Things Have Changed Podcast," we welcome Sneha Saigal, founder and CEO of Geeks&Experts, who has pioneered PR solutions that empower startups to turn crisis into opportunity. Her innovative approach helps startups navigate these volatile waters by providing scalable PR expertise, crucial for maintaining a positive public image.

Join us as Sneha shares her invaluable insights into the vital role of PR in shaping public perception and brand integrity. We'll explore how effective PR strategies can help startups not just manage crises but also build enduring relationships and a robust corporate identity. Stay tuned as Sneha reveals the transformative potential of PR in the digital age and how it can make or break a company's reputation overnight.

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