Email & Beyond

How mature is your email marketing? Mastering the customer lifecycle at every stage

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Welcome to "Email & Beyond," the ultimate podcast for email marketing enthusiasts, brought to you by eFocus Marketing and Spotler UK.

In this episode, we delve into the Spotler Email Marketing Maturity Model and provide insights on how to increase your maturity by optimising your customer lifecycle at every stage. 

Whether you’re just starting out or refining your advanced strategy, this episode is packed with actionable tips to elevate your email marketing efforts.

In this episode, you'll learn about:

  1. The Spotler Email Marketing Maturity Model: Understand the different stages of email marketing maturity and pinpoint where your strategy currently stands.
  2. Self-Assessment Techniques: Discover how to evaluate your email marketing efforts to gain valuable insights into your strengths and areas for improvement.
  3. Lifecycle Marketing Mastery: Learn strategies to enhance customer engagement and boost success at every stage of the customer lifecycle, tailored to your maturity level.

    4. Join us to unlock the secrets of email marketing excellence and transform your approach today!

    ...more
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    Email & BeyondBy emailandbeyond