PBS News Hour - Making Sen$e

How retailers are banking on options and experiences to draw in shoppers


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Is traditional retail dead? There have been more store closings this year than any since the Great Recession, with retailers filing for bankruptcy at a record pace. And yet online retailers like Amazon and Warby Parker are adding brick-and-mortar stores. What’s the secret to keeping afloat as shopping evolves? Economics correspondent Paul Solman reports.
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