04.29.2020 - By National Society of Genetic Counselors
At-home DNA tests are popular, but some direct-to-consumer genetic testing companies have cut their workforce following a slowdown in sales. Is the tide changing? If so, why? In this episode, our host, Deepti Babu, MS, CGC sits down with Dawn Barry, president and co-founder of B Corp, LunaPBC, who launched LunaDNA, a community-owned platform for health research. Deepti and Dawn talk through growing consumer concerns with the privacy and security of their genetic information. For more information on the topics discussed in this episode, visit aboutgeneticcounselors.com and the following webpages: Is Your Genetic Privacy Protected? Protecting Your Privacy LunaDNA Study Reveals Privacy as Top Consumer Concern with DNA Test Kits