The story that's dominating the NFL isn't Aaron Rodgers injury or Patrick Mahomes brilliance or anything else game related... it's the fact Taylor Swift is dating Kansas City Chiefs star Travis Kelce. It's easy to dismiss the news as celebrity gossip, except it's having an outsized and quantifiable impact on American football. Frankly, the numbers are wild. Today, Patrick Stack and Lavender Baj dig into this ultimate sports/pop culture cross over story. Featured: Lavender Baj, podcast host and content creator, ABC Sport.

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