How To Be a Better Leader for Better Sales

There are many components in creating a company. They include finding a problem to solve, establishing the products/service(s), and then selling it for profit. But there’s one thing that can break all your efforts to the ground even if it’s porcelain: half-baked leadership.

On this episode of the Process Breakdown Podcast with Dr. Jeremy Weisz, he features Martin Hunter, Principal at Urgeo, Inc., a company that ensures businesses are being run ably while helping them change their strategies into frontline operations by offering fractional COO and CEO services.

Martin Hunter speaks on the leadership problems companies face and how it affects their sales, how he deals with leaders who refuse to delegate, and the ways in which companies can better their business strategies, operations, and avoid common costly mistakes.

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Key Resources List

* SweetProcess.com* AlphaFoods.com* URGEO.ca 

Show Notes

0:06 – Introduction

0:50 – Dr. Weisz shares the best solution for documenting standard operating procedures, SweetProcess, highlighting a 14-day free trial.

1:54 – The guest speaker, Martin Hunter, is introduced.

3:27 – The guest speaker shares why SaaS companies come to him; the challenges SaaS companies have with leadership, and how it affects their business.

8:25 – Mr. Hunter shares some effective changes he made in a SaaS company that helped with their growth. 

10:14 – Mr. Hunter speaks on the growth area SaaS companies are most grateful for when they work with him.

11:16 – The guest says how often leadership meetings should be held and their duration.

12:38 – The guest speaker talks about the biggest mistakes people make when they are running a leadership meeting.

14:14 – Mr. Hunter talks about a plant-based company he’s working with, Alpha Foods.

16:52 – Mr. Hunter shares how his clients find him.

18:09 – The guest shares the breakthroughs and common mistakes companies make that affects their sales.

21:39 – Mr. Hunter speaks on the pushbacks he has encountered when trying to get leaders to delegate, and how he has faced them successfully.

24:44 – The guest shares how to create a singularity of purpose between behaviors and systems; what it means and how it helps facilitate your company’s systems/processes.

26:45 – Mr. Hunter shares a useful strategy all business owners should have in their palms to handle things efficiently.

29:01 – Mr. Hunter tells one of his favorite stories about his experience in t...