The Business of Life with Dr King

How To Build A Trustworthy Personal Brand In A Noisy Digital World with Paige Arnof-Fenn (USA)


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Your name should be the answer to a specific problem. That simple shift—from “I do many things” to “I stand for this”—can change how often you are found, trusted, and hired. We sat down with marketing leader Paige Arnof-Fenn to unpack what turns everyday professionals into memorable, referable brands in a noisy digital world.

Paige traces her path from Wall Street to Procter & Gamble and Coca‑Cola, to leading marketing at venture‑backed start‑ups and founding Mavens & Moguls. Along the way she distils the essentials: a brand is a promise in the mind of your audience; consistency across platforms builds trust; and fewer messages said more often beat long lists of services. We talk through concrete examples from Starbucks and Apple that show how familiarity reduces friction, then apply those lessons to your LinkedIn bio, your tone in meetings, and even how you show up at the school gate.

You’ll learn a simple research exercise to find your one or two strengths, how to audit your search results and clean up digital dirt, and why cross‑platform consistency matters more than posting everywhere. Paige shares a practical roadmap for two paths: starting out with no track record and pivoting mid‑career into a new field. We dig into adding value in public—commenting with tools, translating complex topics, and publishing helpful summaries—while using AI as an editor, not a voice. And if you need proof fast, volunteer for a nonprofit or club to build real case studies that feed your credibility.

If you’re ready to stop being a best kept secret and start being the first name people remember, this conversation gives you the steps to focus, show up, and be trusted. Enjoy the episode, then subscribe, share with a friend who’s rebranding, and leave a review with the one thing you’ll commit to doing consistently this month.

Music, lyrics, guitar and singing by Dr Ariel Rosita King

Teach me to live one day at a time
with courage love and a sense of pride.
Giving me the ability to love and accept myself
so I can go and give it to someone else.
Teach me to live one day at a time.....


The Business of Life
Dr Ariella (Ariel) Rosita King
Original Song, "Teach Me to Live one Day At A Time"
written, guitar and vocals by Dr. Ariel Rosita King

Dr King Solutions (USA Office)
1629 K St, NW #300,
Washington, DC 20006, USA,
+1-202-827-9762
[email protected]
DrKingSolutions.com


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The Business of Life with Dr KingBy Dr Ariella (Ariel) Rosita King