The LA Goals Podcast: Success Uncovered

How To Get Brand Partnerships As An Influencer Feat. Athena Ng (Instagram Influencer & Blogger)


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In today’s podcast episode, we discuss how to get brand partnerships as an Influencer. We feature Athena Ng, a blogger and an Instagram Influencer. Her love for fashion, beauty and lifestyle inspired her to create her own blog ATTIRE STUDIO.  From blogging she started to gain the brand's attention and became an Instagram Influencer who partnered with Dermalogica, Fab Fit Fun, Palmer’s, Volition Beauty, Pixi Beauty, Freddy to name a few. She also became the brand ambassador of Revolve, Mod Cloth, Charlotte Tilbury, Urban Decay, Mario Badescu, Kitsch and more. She was also nominated last 2018 at Influencer Awards Monaco.

Topics covered:

- How she started blogging
- The difference of Influencer culture between Hong Kong and Los Angeles
- How and why she transitioned from blogging to Instagram
- Why slow progress shouldn’t make you stop
- How engagement grows your Instagram followers
- How to be noticed by brands
- Ways to get brand partnerships; from gifting to paid partnerships
- Why valuable content matters
- How to initiate communication with brands
- How to grow your relationship with brands
- Why it is important to make the first move to reach out to brands
- How to network through events
- How Los Angeles has expanded her network and can do the same for you
- How to get fashion inspiration for vlogs or Instagram
- How to show value to brands in your partnership

To watch part 2 of this interview, visit: http://lagoals.com/podcast

ATTIRE STUDIO Website: https://attirestudios.com/
Athena Ng Instagram: https://instagram.com/athenanaa

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The LA Goals Podcast: Success UncoveredBy LA Goals