<p>On this episode of The Press Playbook, Kendall talks with Briana of BAM about how AutoIVF landed coverage in The New York Times. They break down why top-tier stories require more than just one news moment and how having the full story ready makes all the difference.</p>

On this episode of The Press Playbook, Kendall talks with Briana of BAM about how AutoIVF landed coverage in The New York Times. They break down why top-tier stories require more than just one news moment and how having the full story ready makes all the difference.

How to Land a Placement in The New York Times

Press Playbook is BAM's behind-the-scenes look at how great press actually gets made. Hosted by Kendall Aldridge, each episode features a BAM team member breaking down a recent client placement. Every episode walks through what worked, why it resonated, and the lessons founders and comms teams can apply to their own media strategy.

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How to Land a Placement in The New York Times

How to Land a Placement in The New York Times