A Beginner's Guide to the Music Business

How to land syncs with companies like Apple and Gymshark ft. Alex and Andrew Sannie of The Lytics


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Over the last few years we've witnessed The Lytics' steady ascent, moving from being critically-acclaimed local hip hop legends from Winnipeg, MB, to teaming up with Converse to help launch the brand's first waterproof Chuck Taylor sneaker featuring their track "Legendary" that was produced in Brooklyn with mentorship support from The Beastie Boys Mike D.   

Consistently praised for their throwback rap style influenced by early nineties hip hop, soul and R&B, smart lyrics, witty wordplay, and exceptional live shows, this family affair of musicians consisting of three brothers – Anthony Sannie, Alex Sannie, and Andrew Sannie — plus rapper Mungala Londe, are looking to further cement their status on rap playlist charts and in your hearts, minds and souls.   

The Lytics - https://thelytics.ca/  

LHM Records - https://www.lhmrec.com/

Nigel Jenkins - https://linktr.ee/nigelpjenkins  

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A Beginner's Guide to the Music BusinessBy LHM Records