The Publishing Profits Podcast Show | Writing | Marketing | Books | eBooks | Audiobooks | Authors | Entrepreneurs

151: How To Make Your Book Go Viral with Word-of-Mouth Campaigns with Jonah Berger

08.25.2017 - By The Publishing Profits Podcast Show | Writing | Marketing | Books | eBooks | Audiobooks | Authors | EntrepreneursPlay

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Jonah Berger is a marketing professor at the Wharton School of Business at the University of Pennsylvania and the bestselling author of Contagious: Why Things Catch On and Invisible Influence: The Hidden Forces that Shape Behavior. This was a great interview. We talk about what makes things go viral and how authors can create a word-of-mouth campaign to […]

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