How to not suck at keeping clients? When I first got into insurance, there was a running theme. You were either a sales shop or a service shop. Let me tell you they both had opinions on each other!

I slowly learned that the best agencies paid attention to both - because good service leads to referrals and the right new business sales lead to higher retention. It wasn’t one or the other but clarity on both.

Top reasons, we find at APP, that retaining clients is harder today can be read more on | https://www.agencyperformancepartners.com/blog/how-insurance-agencies-can-increase-client-retention/