Insurance Price Increases and How to Communicate to Clients

We are here at a hardening market. The highs are high (more revenue!) the lows are low (explaining the cause in a difficult economy of the rate increase). However, any market change is an opportunity. 

The agencies who capitalize on this marketplace will see it as just an opportunity. Now, you may think I'm crazy (and I probably am), but I love a hardening market. 

The agencies I have worked with that have been making renewal calls will get more questions - am I properly insured? And less - you people keep raising my rates. They are ready to take on the additional inbound quotes while managing the current book. 

Bottom line - these clients will get referrals from their existing customers because they have been doing the right thing and have built relationships with their clients. Many insurance agents would have loved to start proactive renewal reviews three years ago. 

However, since we do not have an insurance crystal ball, there is no time like the present! Now is their time to reap the benefits of their hard work. 

Here are the tips on How to Communicate a Rate Increase to a Client  https://www.agencyperformancepartners.com/blog/insurance-price-increases-and-how-to-communicate-to-clients

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