Echo Improvement

How to Turn Passion and Play into a Thriving Business - Billy Howland


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Episode #10

Your guest today is Billy Howland—CEO and founder of Billy's Slapp'n Sauce, a BBQ enthusiast turned entrepreneur who’s built a thriving side hustle with mustard-based sauces and rubs, all while balancing a corporate career in leadership training.

In this episode, Billy shares his journey from smoking hogs in college to crafting award-winning sauces in Greensboro, NC, offering raw insights on turning passion into a business, navigating rejection, and the power of community.

Expect tasty tales of BBQ innovation, plus grounded advice on hustling smart, staying resilient, and finding joy in the grind, even when Wi-Fi fails mid-recording.

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More of me below...

Instagram: https://www.instagram.com/paytonbilodeau

X: https://x.com/paytonbilodeau

Substack: https://substack.com/@paytonbilodeau

Email: [email protected]


More of Billy Howland…

Site: https://www.billysslappnsauce.com/

Contact: [email protected]

Instagram: https://www.instagram.com/billysslappnsauce/


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If you enjoyed this, check out the last episode of Echo Improvement: How to Unlock Your Potential Through Self-Discovery - Paul Donohue

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Echo ImprovementBy Payton Bilodeau