Michael Jackness sits down with Kalika Yap on this two-part episode. Michael is a well-established online entrepreneur who first saw success in becoming a power seller on eBay, eventually turned to SEO and affiliate marketing before moving to e-commerce. He shares his journey from starting his first business at 18 years old to the very interesting turn of events about treadmill.com. He also talks about some best practices on how to be better at e-commerce, from changing your perspective on how to sell to finding the product that will practically sell itself. Tune in now!