The TechEd Podcast

How Wisconsin Became a Tech Magnet - Dale Kooyenga, President of MMAC


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This week Matt sits down with Dale Kooyenga, President of the Metropolitan Milwaukee Association of Commerce (MMAC). 

We discuss the transformative investments happening in Southeast Wisconsin, particularly Microsoft's $3.3 billion project, and the critical role technology plays in today's economy. Dale also shares insights into the importance of education reform, workforce development, and the convergence of technology across all sectors.

This conversation delves into the intersection of business, public policy, and education, offering valuable insights for anyone interested in the future of Wisconsin's economy and the essential skills needed to thrive in it.

What You’ll Learn:

  • Why Microsoft chose Southeast Wisconsin for its massive AI investment and what it means for the region
  • How the convergence of technology is reshaping industries and what business leaders need to know
  • The innovative education programs in high schools that are preparing students for the future workforce
  • Leadership lessons from Dale’s time in the military and public service that are influencing his approach at MMAC
  • The key public policy challenges and opportunities that will shape our economic future

Quotable Moments:
"Information technology can no longer be viewed as a standalone sector—it's the water that the fish swim in. Whether you’re in manufacturing, healthcare, or hospitality, technology is now at the core of what you do."

3 Big Takeaways from this Episode:

  1. The integration of technology is no longer optional, but essential across all industries: Dale emphasizes that information technology has become the foundational element driving sectors from manufacturing to healthcare. He argues that leaders who fail to recognize this convergence will struggle to remain competitive in an increasingly tech-driven world.
  2. Effective education reform requires breaking down traditional silos and fostering collaboration: Dale discusses the importance of integrating technical education into high schools and building stronger connections between K-12 districts, technical colleges, and businesses. These partnerships will prepare students with the skills needed for the future workforce, particularly in regions like Southeast Wisconsin.
  3. Leadership in today’s complex environment demands authenticity and a commitment to lifelong learning: Drawing from his experiences in the military and public service, Dale explains that true leadership is about being ethical, adaptable, and always willing to learn. Leaders must navigate diverse challenges, whether in business or public policy, by staying informed and making decisions grounded in both integrity and knowledge.

Resources in this Episode:
To learn more about the MMAC, visit: https://www.mmac.org/

Connect with MMAC:

LinkedIn  |  Instagram  |  YouTube  |  Connect with Dale on LinkedIn

More notes & resources on the episode page: https://teched

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The TechEd PodcastBy Matt Kirchner

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