Your taste in music can have a big impact on who you are attracted to and who is attracted to you. Whether you like jazz, country or classical music, listen to discover who you are most likely to get along with and who to shy away from. http://www.medindia.net/news/Music-Predicts-Sexual-Attraction-80223-1.htm
Word-of-mouth marketing is considered to be one of the most powerful and effective methods to spread the word about an idea, product or service. So who starts word of mouth marketing and what causes it to spread? Ted Wright, CEO of a marketing firm called Fizz and author of the book Fizz (https://amzn.to/2lLeUiA) is an expert on this topic. Listen as he joins me to explain how word-of-mouth marketing works and how you can make it work for your ideas or business.
The air in your home is probably not as clean as you think and probably not as clean as it could be. Listen to hear how you can easily make your indoor air a lot healthier. (Jeff May, author of "My House Is Killing Me!" (https://amzn.to/2nhDZ5c)
Ever wonder why dogs and people get along so well – and have for centuries? Canine researcher Dr. Clive Wynne, founding director of the Canine Science Callaboratory at Arizona State University and he is author of the book Dog Is Love: Why and How Your Dog Loves You (https://amzn.to/2l4STLc) joins me to explain the amazing bond between you and your dog and how to make it even stronger. 
This Week’s Sponsors
-Babbel. To learn a language go to www.Babbel.com and get a whole year of access to Babbel for as low as $3.50 a month!
Learn more about your ad choices. Visit podcastchoices.com/adchoices

How Word-of-Mouth Marketing Really Works & Why Your Dog Loves You So Much

Sometimes all it takes is one little fact or one little piece of wisdom to change your life forever. That's the purpose and the hope of "Something You Should Know." In each episode, host Mike Carruthers interviews top experts in their field to bring you fascinating information and advice to help you save time and money, advance in your career, become wealthy, improve your relationships and help you simply get more out of life. In addition, Mike uncovers and shares short, engaging pieces of "intel" you can use to make your life better - today. Right now.

Education

Training

Language Courses

Higher Education

K-12

Educational Technology

Social Sciences

Science & Medicine

Science

Health & Fitness

Self-Improvement

Everyone knows it is dangerous to talk on the phone while driving – but it seems like it shouldn’t be. After all you talk to people in the car while you drive and that seems to be okay. This episode explains the reasons why driving and talking on the phone don’t mix – at all. https://www.kansashealthsystem.com/care/centers/trauma-center/resources/distracted-driving
Do you know what visual intelligence is? It is how you look at all you see. What do you notice? What don’t you notice? It is how you look at the world. You can sharpen your visual intelligence if you know how and there are some real benefits to doing so. Here to explain it is Amy Herman, who has provided training to the FBI, Navy SEALs, NATO, the Peace Corps, Georgetown University Hospital, and executives at Microsoft and Google. She is author of the bestselling book Visual Intelligence (https://amzn.to/49LRD1U) There is also a new adaptation of that book for children called smART: Use Your Eyes to Boost Your Brain (https://amzn.to/49IX9T5)
Pain is something we are all intimately familiar with. Consequently, it is important to understand how pain works, what it is telling you and how to control it. That is precisely what Dr. Aneesh Singla is here to discuss. He is a physician who specializes in treating pain and a leading expert on the topic of pain. Aneesh serves on the physician faculty at Harvard Medical School, and he is author of the book, Why It Hurts: A Physician's Insights on The Purpose of Pain (https://amzn.to/3W26jHc).
People smile when they are happy. It’s natural. However, it may also be a good idea to smile even when you are not happy. It turns out there are some real benefits to simply smiling that you may not be aware of. Listen and I will tell you what they are. https://www.verywellmind.com/top-reasons-to-smile-every-day-2223755
PLEASE SUPPORT OUR SPONSORS!
Indeed is offering SYSK listeners a $75 Sponsored Job Credit to get your jobs more visibility at https://Indeed.com/SOMETHING
We love the Think Fast, Talk Smart podcast! https://www.gsb.stanford.edu/business-podcasts/think-fast-talk-smart-podcast
NerdWallet lets you compare top travel credit cards side-by-side to maximize your spending! Compare & find smarter credit cards, savings accounts, & more https://NerdWallet.com
﻿TurboTax Experts make all your moves count — filing with 100% accuracy and getting your max refund, guaranteed! See guarantee details at https://TurboTax.com/Guarantees
﻿Dell Technologies and Intel are pushing what technology can do, so great ideas can happen! Find out how to bring your ideas to life at https://Dell.com/WelcomeToNow
eBay Motors has 122 million parts for your #1 ride-or-die, to make sure it stays running smoothly. Keep your ride alive at https://eBayMotors.com
Learn more about your ad choices. Visit podcastchoices.com/adchoices

Improving Your Powers of Perception & How Pain Works

It matters who your friends are. This episode starts with some interesting Gallup research that shows how the people you hang out with affect who you are in both good and bad ways. Source: Tom Rath author of Well Being (https://amzn.to/3EekZb7)
Ever feel stuck? Most of us have, whether it’s stuck in a job or a love relationship – or just a general feeling of being stuck in life. So how do you get unstuck? That’s the important question I explore with Britt Frank. She is a therapist and author of the book, The Science of Stuck: Breaking Through Inertia to Find Your Path Forward (https://amzn.to/3Efv33v).
Many alternative therapies are looked down upon – and sometimes, rightfully so. After all, there isn’t a lot of proof they work. Still, some things that have been labeled “woo-woo” or mystical do seem to have benefits even though no one is exactly sure how they work. These include things such as visualization, massage, aroma therapy, nature, kindness and so on. Sometimes the promises made regarding the power of these therapies are overstated. Still, there may still be something to them. Here to talk about this is Dr. David Hamilton. He is a writer and speaker and author of several books including Why Woo Woo Works (https://amzn.to/3JLtBXI).
It is pretty clear that people who eat fast tend to eat more. Seldom is that a good thing. There is a simple technique to help fast eaters slow down and eat less and maybe end up losing weight. Listen and I will tell you what it is. https://arstechnica.com/science/2010/12/imagine-eating-an-mm-taking/
PLEASE SUPPORT OUR SPONSORS!
Indeed is offering SYSK listeners a $75 Sponsored Job Credit to get your jobs more visibility at https://Indeed.com/SOMETHING
NerdWallet lets you compare top travel credit cards side-by-side to maximize your spending! Compare & find smarter credit cards, savings accounts, & more https://NerdWallet.com
﻿TurboTax Experts make all your moves count — filing with 100% accuracy and getting your max refund, guaranteed! See guarantee details at https://TurboTax.com/Guarantees
﻿Dell Technologies and Intel are pushing what technology can do, so great ideas can happen! Find out how to bring your ideas to life at https://Dell.com/WelcomeToNow
eBay Motors has 122 million parts for your #1 ride-or-die, to make sure it stays running smoothly. Keep your ride alive at https://eBayMotors.com
We love the Think Fast, Talk Smart podcast! https://www.gsb.stanford.edu/business-podcasts/think-fast-talk-smart-podcast
Learn more about your ad choices. Visit podcastchoices.com/adchoices

How to Break Free of Being Stuck & Alternative Therapies That Work - SYSK Choice

A lot of people have autographs from someone famous. Could the one you have be worth anything? What makes an autograph valuable? How much do rare autographs sell for? This episode begins with a brief overview of autographs and some examples that sold for a lot of money. https://www.investopedia.com/most-valuable-autographs-5218552
We have all been told to be careful when we are online. We need secure passwords, we need to be careful what links we click on – that kind of thing. But have you ever wondered who is behind all the cyber crime that is requiring us to be so careful? How has cyber crime changed? Is there any progress in the fight against it? Joining me to help understand the bigger picture of this huge global threat to all of us who go online is Jessica Barker. She is one of the world’s leading experts on cyber crime and is often seen in the media talking on the topic. She recently received an award (MBE) from Prince William for her service to cyber security. Jessica is author of the book, Hacked: The Secrets Behind Cyber Attacks (https://amzn.to/4cO868z).
It may sound like science fiction but there are actually scientists exploring outer space (via very advanced telescopes) looking for life on other planets. This search has actually been going on for several years and while they have yet to discover actual evidence of life, what they have discovered is quite amazing. Joining me is one of the people involved in this search for life, Dr. Lisa Kaltenegger Director of the Carl Sagan Institute to Search for Life in the Cosmos at Cornell University where she is also an associate professor of astronomy. In addition, she is author of the book Alien Earths: The New Science of Planet Hunting in the Cosmos (https://amzn.to/3vMH9S1)
The next time you are having trouble writing something, try changing the font or ink color to one specific hue. Listen and I’ll tell you which one and why it seems to help. https://www.huffpost.com/entry/green-colors-creative_n_1386190
PLEASE SUPPORT OUR SPONSORS!
Indeed is offering SYSK listeners a $75 Sponsored Job Credit to get your jobs more visibility at https://Indeed.com/SOMETHING
NerdWallet lets you compare top travel credit cards side-by-side to maximize your spending! Compare & find smarter credit cards, savings accounts, & more https://NerdWallet.com
﻿TurboTax Experts make all your moves count — filing with 100% accuracy and getting your max refund, guaranteed! See guarantee details at https://TurboTax.com/Guarantees
﻿Dell Technologies and Intel are pushing what technology can do, so great ideas can happen! Find out how to bring your ideas to life at https://Dell.com/WelcomeToNow
eBay Motors has 122 million parts for your #1 ride-or-die, to make sure it stays running smoothly. Keep your ride alive at https://eBayMotors.com
We love the Think Fast, Talk Smart podcast! https://www.gsb.stanford.edu/business-podcasts/think-fast-talk-smart-podcast
Learn more about your ad choices. Visit podcastchoices.com/adchoices

The Changing Threat of Cyber Crime & The Search for Life in the Cosmos

Where do you do your best work and think your best thoughts? Probably not at your workplace. This episode begins with some expert advice on how to optimize your thinking and performance, so you think and work at your very best. Source: Edward Hallowell author of Driven to Distraction (https://amzn.to/3PQgv1u).
You likely perform rituals every day of your life – even if you aren't aware of it. From shaking hands when you meet someone, to the rituals of religion to things you do to try and bring luck. Rituals are something humans seem to love and need to have. Why? What do they do for us? A lot, according to Michael Norton, a professor of business administration at the Harvard Business School. and author of The book The Ritual Effect (https://amzn.to/3U65Zpn). Listen as Michael explores the importance of rituals and what they do for us.
Much of the science about health is confusing and often contradictory. But if you would like some really good, scientifically proven, straight forward and simple advice on how to get and stay healthy, listen as I speak with Jacob Sager Weinstein. He is a writer whose work has appeared in The New Yorker, and on HBO, and the BBC . Jacob is author of the book, Be Healthier Now: 100 Simple Ways to Become Instantly Healthier (https://amzn.to/4cZedXV). No medical jargon – just great ideas to be healthy that are surprisingly easy to do.  
You have heard the saying, revenge is sweet. What is so sweet about it? Listen as I explain why just the thought of getting revenge on someone feels good, even if actually doing it may not be so wise. https://theconversation.com/revenge-isnt-always-sweet-but-it-can-be-beautiful-73653
PLEASE SUPPORT OUR SPONSORS!
Indeed is offering SYSK listeners a $75 Sponsored Job Credit to get your jobs more visibility at https://Indeed.com/SOMETHING
NerdWallet lets you compare top travel credit cards side-by-side to maximize your spending! Compare & find smarter credit cards, savings accounts, & more https://NerdWallet.com
﻿TurboTax Experts make all your moves count — filing with 100% accuracy and getting your max refund, guaranteed! See guarantee details at https://TurboTax.com/Guarantees
﻿Dell Technologies and Intel are pushing what technology can do, so great ideas can happen! Find out how to bring your ideas to life at https://Dell.com/WelcomeToNow
eBay Motors has 122 million parts for your #1 ride-or-die, to make sure it stays running smoothly. Keep your ride alive at https://eBayMotors.com
﻿We love the Think Fast, Talk Smart podcast! https://www.gsb.stanford.edu/business-podcasts/think-fast-talk-smart-podcast
Learn more about your ad choices. Visit podcastchoices.com/adchoices

How Rituals Enrich Your Life & The Simple Science of Being Healthy

If your freezer has an ice maker then your freezer has a heater. This episode begins with an explanation of why your ice maker needs a heater in the first place, how it is costing you a lot of money and what you can do about it. https://lifehacker.com/save-some-energy-and-money-by-turning-off-your-ice-ma-5792410
We would probably all like to be more influential. That is, to have people listen to us and take our ideas more seriously. So how do you do that? Give a listen to my guest Zoe Chance. She is teacher and researcher who teaches the most popular course at the Yale School of Management called “Mastering Influence and Persuasion “and she is author of the book Influence is Your Superpower: The Science of Winning Hearts, Sparking Change, and Making Good Things Happen (https://amzn.to/3jhWIas). Listen if you want to have more clout and be influential. 
It is impossible to get too far in life with feeling grief at the death or a friend or loved one. Since it is inevitable, you might want to listen to this segment with my guest Mary Frances O’Connor. She is an associate professor of psychology at the University of Arizona, where she directs the Grief, Loss and Social Stress (GLASS) Lab, and she has some valuable insight into grief and what we can all learn from it. It’s a topic people don’t like to talk about much but this is really worth a listen. Mary is author of the book The Grieving Brain: The Surprising Science of How We Learn from Love and Loss (https://amzn.to/3NV3wc9). 
There is a HUGE difference between a good restaurant and a great one. I have an article from a long time ago (not sure where it was published) that offers up some great insight that determines what an excellent restaurant does that a lesser one does not. Listen as I share what this insightful article says. 
PLEASE SUPPORT OUR SPONSORS!
Indeed is offering SYSK listeners a $75 Sponsored Job Credit to get your jobs more visibility at https://Indeed.com/SOMETHING
NerdWallet lets you compare top travel credit cards side-by-side to maximize your spending! Compare & find smarter credit cards, savings accounts, & more https://NerdWallet.com
﻿TurboTax Experts make all your moves count — filing with 100% accuracy and getting your max refund, guaranteed! See guarantee details at https://TurboTax.com/Guarantees
﻿Dell Technologies and Intel are pushing what technology can do, so great ideas can happen! Find out how to bring your ideas to life at https://Dell.com/WelcomeToNow
eBay Motors has 122 million parts for your #1 ride-or-die, to make sure it stays running smoothly. Keep your ride alive at https://eBayMotors.com
Listen to TED Talks Daily https://www.ted.com/about/programs-initiatives/ted-talks/ted-talks-daily  Wherever you get your podcasts.
Learn more about your ad choices. Visit podcastchoices.com/adchoices

How Word-of-Mouth Marketing Really Works & Why Your Dog Loves You So Much

Download our free app to listen on your phone