In today’s HousingWire Daily episode, HousingWire Digital Media Manager Alcynna Lloyd interviews Geoff Green, the Global Head of Mortgage and Lending at Salesforce and Chris Backe, the Partner Solutions Director at ICE Mortgage Technology.  During the episode, Green and Backe discuss how companies can improve the mortgage borrower experience in today’s digital economy.

Additionally, they share some insight on ICE’s new tech innovation, Encompass Connector for Salesforce, and how financial institutions can effectively leverage it for consumer relationship management.