From Fortnite to Activision Blizzard, Candy Crush, and Uber, Livewire is no stranger to big brands. In this conversation, Livewire's CEO and industry visionary Indy Khabra talks all about advertising collaborations with major gaming firms, the technologies they've developed to integrate ads seamlessly, how they tailor their strategies for different markets, and success stories with brands like Uber Eats. The discussion also covers challenges Livewire has faced, upcoming trends in mobile game advertising, and tips for game developers to boost ad revenue.