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This podcast episode is all about influence marketing – not influencer their marketing with an R.

You won't learn how to become a famous influencer on social media platforms like Instagram, YouTube or TikTok, like your favorite celebrity.

Influence marketing is the practice of leveraging relationships with people to communicate your message.

The difference between influence marketing and influencer marketing is that influencer marketing focuses on the person, the influencer him or herself and their personality, and influence marketing focuses on the action of building influence and establishing a community, building relationships, deepening those relationships, and strategically networking.

Listen to the full episode and learn how to become a thought leader and get influence in your community and in your audience.

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