In this episode, Keren shared with us how her company OCON is revolutionizing Women's Health and quality of life by creating innovative products in a company that is led by women and for women. Yes, it's been 30 years since the scientific world has not brought innovation in Women's Health so who better than a Woman CEO could lead this research and come up with a contraceptive solution that is adapted for women? Keren speaks very naturally about what she does and how she brought OCON to a place that she is proud of, without minimizing the challenges and listening until the end for this amazing advice that she gives to Women Entrepreneur who want to shift to a CEO mindset.