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Inside Real Estate Syndication Investing: Returns, Risks, & Opportunity Zones w/ Adam Gower of GowerCrowd - AZ TRT S06 EP17 (279) 9-7-2025
Inside Real Estate Syndication Investing: Returns, Risks, & Opportunity Zones w/ Adam Gower of GowerCrowd
- AZ TRT S06 EP17 (279) 9-7-2025
What We Learned This Week:
- Real estate syndications let accredited investors pool money with a sponsor to buy large properties.
- Investors earn preferred returns, dividends, and tax perks like depreciation and 1031 exchanges.
- These deals are illiquid, locking up money for years in exchange for long-term gains.
- Adam Gower showed how trust and consistent marketing are key to raising capital.
- High interest rates are squeezing deals, creating both challenges and distressed opportunities.
Guest: Adam Gower of GowerCrowd
https://www.linkedin.com/in/gowercrowd/
Per Adam:
I help real estate syndicators raise equity capital online. We integrate AI into everything we do so you have a competitive advantage. Our clients have raised $100's of millions using our proprietary Investor Acquisition System. I share all our secrets in my free newsletter.
Bio:
Adam Gower is a bilingual, 30-year veteran in real estate, banking, and finance who earned his Ph.D. in banking history at the University College London. He has held senior management positions at some of the largest companies and institutions in the world and is recognized as an industry thought leader on the impact of crowdfunding on real estate.
During the 1990's he lived in Japan, working as the President and CEO of a major Hollywood studio developing their real estate portfolio throughout the Asia Pacific Region. After the financial crisis of 2008 had taken hold, Dr. Gower was recruited to advise the largest regional bank in California on their asset disposition strategy, assisting them to divest of a large portfolio of real estate collateralized loans, and subsequently in doubling the institution's size.
He subsequently went on to work at Colony Capital, one of the world's largest private equity real estate firms, where he worked on assets acquired with the FDIC as a result of the global financial crisis.
When the JOBS Act of 2012 was passed, Dr. Gower had been actively engaged in tech startup angel investing. He quickly realized that commercial real estate finance would be transformed by the new regulations by permitting equity to be raised online. Seeing that this would bring about a revolution in the industry he formed GowerCrowd, an agency geared to assisting real estate developers raise money for their projects, and to educating investors how to invest online.
Dr. Gower lives and works in California and has taught the only fully accredited university course in the country that focuses on how to raise money by and invest in crowdfunded real estate syndications. The course was a 'flipped course' allowing students to study the primary curriculum online, while engaging in practical learn-by-doing exercises in class.
He is host of an internationally syndicated podcast focused exclusively on real estate crowdfunding, The Real Estate Crowdfunding Show, Syndication in the Digital Age, and publishes one of the most popular real estate investing blogs on the web. Dr. Gower is author of several books focused on the history of real estate crowdfunding, real estate investing, and risk mitigation, and his educational courses have been sold worldwide.
Books Link – HERE
https://gowercrowd.com/about
We help you find more high-net-worth investors so you can raise more equity, faster.
GowerCrowd is a team of digital marketing professionals with deep, multi-cycle real estate syndication experience.
We build digital marketing systems (aka 'crowdfunding' platforms) for seasoned real estate sponsors so they can find more investors, raise more capital, and scale faster. Our clients handle in excess of $35bn in AUM and have raised upwards of $1bn using our systems with minimum investments as low as $25,000.
Reference Info: https://gowercrowd.com/real-estate-investing/guides
Segment 1: Real Estate Syndication Basics
- Definition & Structure
- Syndication: a real estate professional pools investor money to purchase assets (apartments, offices, car washes, medical buildings, etc.).
- Typical structure: 70% financed with a bank loan, 30% down from investors.
- Investors: Accredited investors (SEC-defined high-net-worth individuals).
- Deals: Can involve dozens or even hundreds of private investors.
- Returns & Profit Sources
- Investors may receive:
- Preferred return (commonly around 8% ROI).
- Dividends from rental income (net operating profit).
- Profit share from property appreciation and sale.
- Liquidity: Funds are locked in for years—these are illiquid investments.
- Tax Treatment
- Investors receive a K-1 for pass-through tax benefits like depreciation.
- Depreciation is recaptured upon sale.
- Unearned income is taxed as normal income.
- 1031 Exchange: Allows deferral of capital gains taxes by rolling profits into another property (45-day identification rule, 180-day purchase rule).
- Step-Up in Basis: Heirs inherit property at its appreciated value, avoiding taxes.
- Opportunity Zones: Investments in designated areas can defer or eliminate capital gains taxes (deferred for 5 years, no tax after 10 years).
Segment 2: Guest – Adam Gower & GowerCrowd
- Background
- Started as an electrician in the 1980s.
- Raised capital in California; lost money in the late-1980s Savings & Loan crisis.
- Worked in Japan running a film division.
- Later handled real estate deals and worked at a bank during the 2008 financial crisis, cleaning up distressed portfolios.
- In 2012, launched GowerCrowd, a consulting and marketing platform for real estate syndicators.
- GowerCrowd Approach
- Helps sponsors raise capital by building marketing and investor trust.
- Develops content-driven marketing strategies over ~6 months.
- Leverages a network of real estate investors.
- Breaks down industry silos—shares best practices across deals and sponsors who would normally compete.
- Belief: Test strategies first, then scale proven best practices across clients.
- Opportunity Zones
- Defined on city or state real estate maps.
- Require minimum investments (often starting at $25,000).
- Provide tax incentives for investors.
Segment 3: Interest Rates & Real Estate Market Impact
- Current Market Conditions
- Interest rates in 2023–2024 remain higher than recent years.
- Higher rates = higher debt service costs on properties.
- Many past deals were underwritten with variable-rate loans, which have now reset higher.
- Long-term fixed-rate investors are in stronger positions.
- Consequences of High Rates
- Refinancing challenges: Many deals no longer work financially at today's higher rates.
- Distressed deals: Properties may be foreclosed or sold at discounts (sometimes 30% lower).
- Some properties, especially office buildings, are hardest hit.
- Example: A deal structured with 85% debt at 3% interest doesn't work if rates jump to 7%.
- Market Outlook
- Bond rates and interest rates remain uncertain.
- Debt continues to be the central driver of real estate.
- Investors with cash could benefit from discounted opportunities.
- For deals to work, proper structure and capital stack are critical.
Real Estate Shows:
https://brt-show.libsyn.com/category/Real+Estate-Construction-Land-Farming
Investing Shows:
https://brt-show.libsyn.com/category/Investing-Stocks-Bonds-Retirement
'Best Of' Topic: https://brt-show.libsyn.com/category/Best+of+BRT
Thanks for Listening.
Please Subscribe to the AZ TRT Podcast.
AZ Tech Roundtable 2.0 with Matt Battaglia
The show where Entrepreneurs, Top Executives, Founders, and Investors come to share insights about the future of business.
AZ TRT 2.0 looks at the new trends in business, & how classic industries are evolving.
Common Topics Discussed: Startups, Founders, Funds & Venture Capital, Business, Entrepreneurship, Biotech, Blockchain / Crypto, Executive Comp, Investing, Stocks, Real Estate + Alternative Investments, and more…
AZ TRT Podcast Home Page: http://aztrtshow.com/
'Best Of' AZ TRT Podcast: Click Here
Podcast on Google: Click Here
Podcast on Spotify: Click Here
More Info: https://www.economicknight.com/azpodcast/
KFNX Info: https://1100kfnx.com/weekend-featured-shows/
Disclaimer: The views and opinions expressed in this program are those of the Hosts, Guests and Speakers, and do not necessarily reflect the views or positions of any entities they represent (or affiliates, members, managers, employees or partners), or any Station, Podcast Platform, Website or Social Media that this show may air on. All information provided is for educational and entertainment purposes. Nothing said on this program should be considered advice or recommendations in: business, legal, real estate, crypto, tax accounting, investment, etc. Always seek the advice of a professional in all business ventures, including but not limited to: investments, tax, loans, legal, accounting, real estate, crypto, contracts, sales, marketing, other business arrangements, etc.
View all episodes
By Matt Battaglia
5
11 ratings
Inside Real Estate Syndication Investing: Returns, Risks, & Opportunity Zones w/ Adam Gower of GowerCrowd
- AZ TRT S06 EP17 (279) 9-7-2025
What We Learned This Week:
- Real estate syndications let accredited investors pool money with a sponsor to buy large properties.
- Investors earn preferred returns, dividends, and tax perks like depreciation and 1031 exchanges.
- These deals are illiquid, locking up money for years in exchange for long-term gains.
- Adam Gower showed how trust and consistent marketing are key to raising capital.
- High interest rates are squeezing deals, creating both challenges and distressed opportunities.
Guest: Adam Gower of GowerCrowd
https://www.linkedin.com/in/gowercrowd/
Per Adam:
I help real estate syndicators raise equity capital online. We integrate AI into everything we do so you have a competitive advantage. Our clients have raised $100's of millions using our proprietary Investor Acquisition System. I share all our secrets in my free newsletter.
Bio:
Adam Gower is a bilingual, 30-year veteran in real estate, banking, and finance who earned his Ph.D. in banking history at the University College London. He has held senior management positions at some of the largest companies and institutions in the world and is recognized as an industry thought leader on the impact of crowdfunding on real estate.
During the 1990's he lived in Japan, working as the President and CEO of a major Hollywood studio developing their real estate portfolio throughout the Asia Pacific Region. After the financial crisis of 2008 had taken hold, Dr. Gower was recruited to advise the largest regional bank in California on their asset disposition strategy, assisting them to divest of a large portfolio of real estate collateralized loans, and subsequently in doubling the institution's size.
He subsequently went on to work at Colony Capital, one of the world's largest private equity real estate firms, where he worked on assets acquired with the FDIC as a result of the global financial crisis.
When the JOBS Act of 2012 was passed, Dr. Gower had been actively engaged in tech startup angel investing. He quickly realized that commercial real estate finance would be transformed by the new regulations by permitting equity to be raised online. Seeing that this would bring about a revolution in the industry he formed GowerCrowd, an agency geared to assisting real estate developers raise money for their projects, and to educating investors how to invest online.
Dr. Gower lives and works in California and has taught the only fully accredited university course in the country that focuses on how to raise money by and invest in crowdfunded real estate syndications. The course was a 'flipped course' allowing students to study the primary curriculum online, while engaging in practical learn-by-doing exercises in class.
He is host of an internationally syndicated podcast focused exclusively on real estate crowdfunding, The Real Estate Crowdfunding Show, Syndication in the Digital Age, and publishes one of the most popular real estate investing blogs on the web. Dr. Gower is author of several books focused on the history of real estate crowdfunding, real estate investing, and risk mitigation, and his educational courses have been sold worldwide.
Books Link – HERE
https://gowercrowd.com/about
We help you find more high-net-worth investors so you can raise more equity, faster.
GowerCrowd is a team of digital marketing professionals with deep, multi-cycle real estate syndication experience.
We build digital marketing systems (aka 'crowdfunding' platforms) for seasoned real estate sponsors so they can find more investors, raise more capital, and scale faster. Our clients handle in excess of $35bn in AUM and have raised upwards of $1bn using our systems with minimum investments as low as $25,000.
Reference Info: https://gowercrowd.com/real-estate-investing/guides
Segment 1: Real Estate Syndication Basics
- Definition & Structure
- Syndication: a real estate professional pools investor money to purchase assets (apartments, offices, car washes, medical buildings, etc.).
- Typical structure: 70% financed with a bank loan, 30% down from investors.
- Investors: Accredited investors (SEC-defined high-net-worth individuals).
- Deals: Can involve dozens or even hundreds of private investors.
- Returns & Profit Sources
- Investors may receive:
- Preferred return (commonly around 8% ROI).
- Dividends from rental income (net operating profit).
- Profit share from property appreciation and sale.
- Liquidity: Funds are locked in for years—these are illiquid investments.
- Tax Treatment
- Investors receive a K-1 for pass-through tax benefits like depreciation.
- Depreciation is recaptured upon sale.
- Unearned income is taxed as normal income.
- 1031 Exchange: Allows deferral of capital gains taxes by rolling profits into another property (45-day identification rule, 180-day purchase rule).
- Step-Up in Basis: Heirs inherit property at its appreciated value, avoiding taxes.
- Opportunity Zones: Investments in designated areas can defer or eliminate capital gains taxes (deferred for 5 years, no tax after 10 years).
Segment 2: Guest – Adam Gower & GowerCrowd
- Background
- Started as an electrician in the 1980s.
- Raised capital in California; lost money in the late-1980s Savings & Loan crisis.
- Worked in Japan running a film division.
- Later handled real estate deals and worked at a bank during the 2008 financial crisis, cleaning up distressed portfolios.
- In 2012, launched GowerCrowd, a consulting and marketing platform for real estate syndicators.
- GowerCrowd Approach
- Helps sponsors raise capital by building marketing and investor trust.
- Develops content-driven marketing strategies over ~6 months.
- Leverages a network of real estate investors.
- Breaks down industry silos—shares best practices across deals and sponsors who would normally compete.
- Belief: Test strategies first, then scale proven best practices across clients.
- Opportunity Zones
- Defined on city or state real estate maps.
- Require minimum investments (often starting at $25,000).
- Provide tax incentives for investors.
Segment 3: Interest Rates & Real Estate Market Impact
- Current Market Conditions
- Interest rates in 2023–2024 remain higher than recent years.
- Higher rates = higher debt service costs on properties.
- Many past deals were underwritten with variable-rate loans, which have now reset higher.
- Long-term fixed-rate investors are in stronger positions.
- Consequences of High Rates
- Refinancing challenges: Many deals no longer work financially at today's higher rates.
- Distressed deals: Properties may be foreclosed or sold at discounts (sometimes 30% lower).
- Some properties, especially office buildings, are hardest hit.
- Example: A deal structured with 85% debt at 3% interest doesn't work if rates jump to 7%.
- Market Outlook
- Bond rates and interest rates remain uncertain.
- Debt continues to be the central driver of real estate.
- Investors with cash could benefit from discounted opportunities.
- For deals to work, proper structure and capital stack are critical.
Real Estate Shows:
https://brt-show.libsyn.com/category/Real+Estate-Construction-Land-Farming
Investing Shows:
https://brt-show.libsyn.com/category/Investing-Stocks-Bonds-Retirement
'Best Of' Topic: https://brt-show.libsyn.com/category/Best+of+BRT
Thanks for Listening.
Please Subscribe to the AZ TRT Podcast.
AZ Tech Roundtable 2.0 with Matt Battaglia
The show where Entrepreneurs, Top Executives, Founders, and Investors come to share insights about the future of business.
AZ TRT 2.0 looks at the new trends in business, & how classic industries are evolving.
Common Topics Discussed: Startups, Founders, Funds & Venture Capital, Business, Entrepreneurship, Biotech, Blockchain / Crypto, Executive Comp, Investing, Stocks, Real Estate + Alternative Investments, and more…
AZ TRT Podcast Home Page: http://aztrtshow.com/
'Best Of' AZ TRT Podcast: Click Here
Podcast on Google: Click Here
Podcast on Spotify: Click Here
More Info: https://www.economicknight.com/azpodcast/
KFNX Info: https://1100kfnx.com/weekend-featured-shows/
Disclaimer: The views and opinions expressed in this program are those of the Hosts, Guests and Speakers, and do not necessarily reflect the views or positions of any entities they represent (or affiliates, members, managers, employees or partners), or any Station, Podcast Platform, Website or Social Media that this show may air on. All information provided is for educational and entertainment purposes. Nothing said on this program should be considered advice or recommendations in: business, legal, real estate, crypto, tax accounting, investment, etc. Always seek the advice of a professional in all business ventures, including but not limited to: investments, tax, loans, legal, accounting, real estate, crypto, contracts, sales, marketing, other business arrangements, etc.