Beyond The Beat

Inside The Head of an Adversarial Journalist with David Canellis - Beyond The Beat Ep #19

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David Canellis is an editor at Blockworks and longstanding adversarial thinker when it comes to crypto. In Episode #19, Pedro Solimano and David Canellis discuss the challenges of virality, and the importance of building a dedicated audience. 


David shares his journey from a crypto trader to a prominent writer and editor in the crypto media space, highlighting the disconnect between mainstream media and the crypto community. Clickbait vs informative, long-term commitment, and where are the f#$king LOLs in media?


Episode chapters:

  • 0:00 intro
  • 2:56 You never know what's going to be viral
  • 7:38 Clickbait titles aren't a bad thing
  • 9:22 Own and building your audience
  • 15:54 Becoming the editor of Blockworks
  • 19:52 Launching Protos - A critic to the crypto industry
  • 23:12 Trust in mainstream media
  • 26:20 Believing in crypto and reporting about it
  • 31:22 Opinionated news - Finding the sweet spot
  • 35:50 Journalism tips from an editor
  • 41:26 How to get into writing
  • 47:40 Book recommendations


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    Beyond The BeatBy Beyond The Beat