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In this episode of EdTech and Pancakes, we dive deep into the art and science of international student recruitment with our special guest, Alberto Lazzari, Global Engagement Officer at the University of Padua, one of Europeโs oldest academic institutions.
00:00 Taste of the episode
01:20 Albertoโs journey to working with student recruitment
03:35 How a background in sales influences Albertoโs approach
06:14 Whatโs misunderstood about international student recruitment
09:44 Challenges in modern student recruitment
11:16 Keeping an eye on student trends and influences
13:23 How Padua University uses DreamApply for insights
14:25 Using flags and trackers in DreamApply
15:48 Importance of personalization in student recruitment
17:13 How Alberto runs experiments for customizing the applicant journey
19:50 Requesting tailored solutions from DreamApply
21:07 Automating the process while maintaining authenticity
25:18 Mistakes to avoid when segmenting applicants
27:53 Benefits and pitfalls of using AI in recruitment
32:35 DreamApply tools that mitigate AI risks
33:53 Using DreamApplyโs integration with Zapier
35:39 Integration of admissions and marketing teams
41:35 In-person recruitment events
43:19 The University of Padua overview
47:48 Italy as a study destination
50:35 Final tips for recruitment officers
By DreamApplyIn this episode of EdTech and Pancakes, we dive deep into the art and science of international student recruitment with our special guest, Alberto Lazzari, Global Engagement Officer at the University of Padua, one of Europeโs oldest academic institutions.
00:00 Taste of the episode
01:20 Albertoโs journey to working with student recruitment
03:35 How a background in sales influences Albertoโs approach
06:14 Whatโs misunderstood about international student recruitment
09:44 Challenges in modern student recruitment
11:16 Keeping an eye on student trends and influences
13:23 How Padua University uses DreamApply for insights
14:25 Using flags and trackers in DreamApply
15:48 Importance of personalization in student recruitment
17:13 How Alberto runs experiments for customizing the applicant journey
19:50 Requesting tailored solutions from DreamApply
21:07 Automating the process while maintaining authenticity
25:18 Mistakes to avoid when segmenting applicants
27:53 Benefits and pitfalls of using AI in recruitment
32:35 DreamApply tools that mitigate AI risks
33:53 Using DreamApplyโs integration with Zapier
35:39 Integration of admissions and marketing teams
41:35 In-person recruitment events
43:19 The University of Padua overview
47:48 Italy as a study destination
50:35 Final tips for recruitment officers