EdTech and Pancakes

International student recruitment | How to make it productive and human-centered | Alberto Lazzari


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In this episode of EdTech and Pancakes, we dive deep into the art and science of international student recruitment with our special guest, Alberto Lazzari, Global Engagement Officer at the University of Padua, one of Europeโ€™s oldest academic institutions.

Alberto's team started using DreamApply in 2019 and within just 5 years, the University of Padua witnessed a 400% increase in incoming student applications.
๐—ง๐—ผ๐—ฝ๐—ถ๐—ฐ๐˜€


00:00 Taste of the episode

01:20 Albertoโ€™s journey to working with student recruitment

03:35 How a background in sales influences Albertoโ€™s approach

06:14 Whatโ€™s misunderstood about international student recruitment

09:44 Challenges in modern student recruitment

11:16 Keeping an eye on student trends and influences

13:23 How Padua University uses DreamApply for insights

14:25 Using flags and trackers in DreamApply

15:48 Importance of personalization in student recruitment

17:13 How Alberto runs experiments for customizing the applicant journey

19:50 Requesting tailored solutions from DreamApply

21:07 Automating the process while maintaining authenticity

25:18 Mistakes to avoid when segmenting applicants

27:53 Benefits and pitfalls of using AI in recruitment

32:35 DreamApply tools that mitigate AI risks

33:53 Using DreamApplyโ€™s integration with Zapier

35:39 Integration of admissions and marketing teams

41:35 In-person recruitment events

43:19 The University of Padua overview

47:48 Italy as a study destination

50:35 Final tips for recruitment officers

๐Ÿ”” Donโ€™t forget to subscribe to stay updated on our latest episodes.

๐—”๐—ฏ๐—ผ๐˜‚๐˜ ๐——๐—ฟ๐—ฒ๐—ฎ๐—บ๐—”๐—ฝ๐—ฝ๐—น๐˜†
Founded in 2011 in Estonia, DreamApply is an innovation-driven EdTech organization improving access to education around the globe. DreamApply's application management software helps more than 300 educational institutions across 40 countries improve admissions, marketing, scholarship management, and other internal processes.
DreamApplyโ€™s easy-to-use and customizable software increases student enrollment by 30% and reduces application processing time by 40%. With features designed with and for educational institutions, and integrations with commonly used systems, DreamApply empowers teams to get more done with less effort.
๐—ฆ๐˜๐—ฎ๐—ฟ๐˜ ๐—ฟ๐—ฒ๐—ฐ๐—ฒ๐—ถ๐˜ƒ๐—ถ๐—ป๐—ด ๐Ÿฑ๐Ÿฌ% ๐—บ๐—ผ๐—ฟ๐—ฒ ๐—ถ๐—ป๐˜๐—ฒ๐—ฟ๐—ป๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐—ฎ๐—น ๐˜€๐˜๐˜‚๐—ฑ๐—ฒ๐—ป๐˜ ๐—ฎ๐—ฝ๐—ฝ๐—น๐—ถ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€
๐Ÿ‘‰ Book a free consultation of DreamApply's admissions management software today and start increasing applications to your university
https://www.dreamapply.com/request-a-demo

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