In this episode of Add To Cart, we are joined by Jake and Jess Munday, Co founders of Custom Neon, who make and sell LED neon signs in any size, shape and colour you like.   Starting out as a side hustle on Instagram, the company now sell around 400 signs a week, has offices in the UK, Australia and the USA and their client list includes Elon Musk and Kylie and Kendall Jenner.  In this chat, Jake and Jess give us the low down on all things neon, including the naked variety, how a pricey piece of marketing they call ‘the big video’ has paid off and how they managed to get into Paris Hilton’s DMs. 

Links from the episode:

Country Road

Cotton On

Typo

Platypus

Sunglasses Hut

Custom Neon ad

True South Film

Packleo (sponsored)

Shopify Plus and Black Friday (sponsored)

Questions answered:

• What’s been the biggest challenge in scaling from side hustle to an 18m dollar business?
• How do you maintain quality when you offer custom products?
• How did you go about creating your latest impressive advertisement?

This episode was brought to you by…  

Packleo

Shopify Plus

About your co-hosts: 

Jake from Custom Neon

Co-founder and CEO at Custom Neon, Jake is an experienced, commercially astute, and vision-driven professional with 10+years of sales and business development and entrepreneurial growth in renowned and reputed retail businesses. 

You can contact Jake at LinkedIn

Jess from Custom Neon

Co-founder at Custom Neon with a demonstrated history of working in the retail industry. A background in HR and recruitment. Strong business development professional with a Bachelor of Management (Human Resources) focused in Human Resource Management from University of South Australia.

Please contact us if you: 

• Want to come on board as an Add To Cart sponsor 
• Are interested in joining Add To Cart as a co-host 
• Have any feedback or suggestions on how to make Add To Cart better

Email [email protected] We look forward to hearing from you!

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Thanks to our sponsors, Shopify and Klaviyo, for bringing you the show.

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Contact Nathan: https://www.linkedin.com/in/nathbush/

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