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Jay Schwedelson on Productivity, Consistency, and Why Most “Best Practices” Are Garbage
What does productivity actually look like when you’re running multiple businesses, hosting massive events, creating content constantly, and still showing up everywhere online?
In this episode of the Plugged In Podcast, Barry sits down with Jay Schwedelson—founder of Subjectline.com, host of the Do This, Not That podcast, and widely known in the marketing world as “the email guy.”
Jay shares how he manages time, energy, and ideas while juggling a marketing agency, a growing media company, and some of the largest virtual marketing events on the internet.
Along the way, the conversation explores why many “best practices” are outdated, how simple habits like 15-minute meetings and strict time blocking can dramatically improve productivity, and why consistency beats talent more often than people think.
They also dig into capturing ideas before they disappear, staying productive while traveling, managing burnout, and why sometimes the most powerful productivity advice is simply learning when to say no.
If you’ve ever wondered how highly productive people actually structure their workday, this conversation offers a refreshingly honest look at what works—and what doesn’t.
Topics Covered
• Why your email list may still be your most valuable asset
• The myth of marketing “best practices”
• Why Jay switched to 15-minute meetings
• How time blocking protects deep work
• Capturing ideas before they disappear
• Productivity habits while traveling
• Managing burnout and staying consistent
• Why consistency beats talent
About the Plugged In Podcast
Plugged In is a conversation series exploring how real work actually gets done.
Each episode features thoughtful professionals sharing how they structure their work, make decisions, and stay productive in modern, tech-enabled environments.
No hustle culture. No “10 hacks to wake up at 4am.”
Just honest conversations about what works, what doesn’t, and why.
Guest
Jay Schwedelson
Founder of Subjectline.com
Host of the Do This, Not That podcast
Creator of major virtual marketing events, including Guru Conference
Jay also recently released a book titled “Stupider People Have Done It,” with proceeds supporting cancer research through the V Foundation.
Connect with Jay:
https://www.jayschwedelson.com/
https://www.linkedin.com/in/schwedelson/
View all episodes
By PlugableWhat does productivity actually look like when you’re running multiple businesses, hosting massive events, creating content constantly, and still showing up everywhere online?
In this episode of the Plugged In Podcast, Barry sits down with Jay Schwedelson—founder of Subjectline.com, host of the Do This, Not That podcast, and widely known in the marketing world as “the email guy.”
Jay shares how he manages time, energy, and ideas while juggling a marketing agency, a growing media company, and some of the largest virtual marketing events on the internet.
Along the way, the conversation explores why many “best practices” are outdated, how simple habits like 15-minute meetings and strict time blocking can dramatically improve productivity, and why consistency beats talent more often than people think.
They also dig into capturing ideas before they disappear, staying productive while traveling, managing burnout, and why sometimes the most powerful productivity advice is simply learning when to say no.
If you’ve ever wondered how highly productive people actually structure their workday, this conversation offers a refreshingly honest look at what works—and what doesn’t.
Topics Covered
• Why your email list may still be your most valuable asset
• The myth of marketing “best practices”
• Why Jay switched to 15-minute meetings
• How time blocking protects deep work
• Capturing ideas before they disappear
• Productivity habits while traveling
• Managing burnout and staying consistent
• Why consistency beats talent
About the Plugged In Podcast
Plugged In is a conversation series exploring how real work actually gets done.
Each episode features thoughtful professionals sharing how they structure their work, make decisions, and stay productive in modern, tech-enabled environments.
No hustle culture. No “10 hacks to wake up at 4am.”
Just honest conversations about what works, what doesn’t, and why.
Guest
Jay Schwedelson
Founder of Subjectline.com
Host of the Do This, Not That podcast
Creator of major virtual marketing events, including Guru Conference
Jay also recently released a book titled “Stupider People Have Done It,” with proceeds supporting cancer research through the V Foundation.
Connect with Jay:
https://www.jayschwedelson.com/
https://www.linkedin.com/in/schwedelson/