284: Julia Boorstin, The commonalities of thriving female leaders

Welcome to Strategy Skills episode 284, an episode with CNBC’s Senior Media & Tech Correspondent, Julia Boorstin. Get Julia’s Book here: https://amzn.to/3ekjT4Y   In this episode, Julia speaks about female leaders and their struggles in facing gender bias and “pattern matching” in largely male-dominated industries. She discusses the key commonalities of female leaders who thrived in spite of the challenges that made them uniquely equipped to lead and grow successful businesses.    Julia also shared her journey of becoming a CNBC senior media and tech correspondent. As an expert, she shares tips on how to prepare for interviews, how to become a better communicator, and how to respond to opportunities.   Julia Boorstin is CNBC’s Senior Media & Tech Correspondent and has been an on-air reporter for the network since 2006. She also plays a central role in CNBC’s bicoastal tech-focused program “TechCheck” delivering reporting, analysis, and CEO interviews with a focus on social media and the intersection of media and technology.    In 2013, Boorstin created and launched the CNBC Disruptor 50, an annual list she oversees, highlighting private companies transforming the economy and challenging companies in established industries. She also helped launch the network’s ‘Closing the Gap’ initiative covering the people and companies closing gender and diversity gaps.  Julia is a graduate of Princeton University, she has been a reporter for Fortune magazine, as well as a contributor to CNN and CNN Headline News. She also was an intern for Vice President Gore’s domestic policy office. She lives in Los Angeles with her husband and two sons.    Get Julia’s book here: When Women Lead: What They Achieve, Why They Succeed, and How We Can Learn from Them. Julia Boorstin. https://amzn.to/3ekjT4Y   Enjoying this episode? Get access to sample advanced training episodes here: www.firmsconsulting.com/promo