So much is going on with hunting gear, apparel, and brand NEW camouflage patterns now offered from all the "Go-To" brands within the industry. So we're going to take a look at what's behind offering these "HOT NEW" camo patterns hunters are convinced they must have to be successful when the season comes around. Since when did the deer decide that camouflage you purchased in 2009 is no longer acceptable... Ha! We dive into that and more so sit back and enjoy! (we also 'literally' take a bite of THE WAG BAR. A high protein, beef snack)