Land Investment Opportunity County by County (LA757)

Transcript:

Steven Butala:                   Steve and Jill here.

Jill DeWit:                            Hello.

Steven Butala:                   Welcome to the Land Academy show, entertaining land investment talk. I'm Steven Jack Butala.

Jill DeWit:                            I'm Jill DeWit, broadcasting from beautiful San Francisco, California.

Steven Butala:                   Today, Jill and I talk about Land Investment Opportunity County By County. Yesterday we talked about it state by state. All week this week, it's land investment by the numbers, let's say.

                                                Before get in to the topic, let's take a question posted by one of our members on the LandAcademy.com online community. It's free.

Jill DeWit:                            Okay. Cathleen asks, "I'm about to post my listings on Land Watch. I have them posted everywhere else including my website. Looking at Land Watch, I came across a very similar parcel in the same county listed by Land Century. Okay. No problem. As I was reading the description, it all seemed very familiar. Apparently, whomever at Land Century that wrote the description for their parcel actually copied word-for-word my description for my parcel from my website and Craigslist listings with all the taglines and descriptive phrases. The only thing they changed was the legal description. Literally everything copied word-for-word. Granted, our written descriptions [inaudible 00:01:17] protected. Or, are they? If the content was developed by me and published on my website with no usage rights indicated, do I actually own it?

                                                Other than being pretty irked by this, I feel like I need to rewrite my description before advertising on Land Watch. However, I have the parcel advertised all over the place and really don't want to go back and change all the listing because Land Century decided to lift my descriptions." Thoughts?

Steven Butala:                   Yeah, here's my thoughts. You have enough to do.

Jill DeWit:                            Yeah. Here's how I see this-

Steven Butala:                   And, I think you were there first, so it's their bad, not yours. Can you go after them? Probably not.

Jill DeWit:                            Here's how I see this. Copying that, it really is sincerely the best form of flattery.

Steven Butala:                   Yeah.

Jill DeWit:                            They really did. I would not go change it.

Steven Butala:                   No.

Jill DeWit:                            I wouldn't even care.

Steven Butala:                   Me, either.

Jill DeWit:                            You know what's great? It's like, obviously, they can't write their own descriptions. You're obviously killing it. We know that one. Who's to say, by the way, every buyer that comes along, hopefully they're reading yours first. I'm going to trust that. You know what? If you have the exact same size property and everything like that, undercut them by 50 bucks.

Steven Butala:                   Yeah, for sure.

Jill DeWit:                            Just do that.

Steven Butala:                   Yeah, I would spend more time adjusting the price than anything else.

Jill DeWit:                            Exactly. It'll sing to them.

Steven Butala:                   You ever notice that recently, in the last few years, you hear all these bands remaking old songs? What happened was the trademark laws changed that you don't have to get permission. This person didn't break the law.