Is SEO dead or just changing? In this episode of Cut to the Chase: Podcast, host Gregg Goldfarb sits down with Seth Price, Founder/CEO of BluShark Digital and practicing attorney, to discuss the future of SEO, AI tools, and digital marketing for law firms.

From Google Business Profiles to the rise of AI-driven search, Seth explains what lawyers really need to know to attract clients online.

Whether you're a solo practitioner or part of a large firm, this conversation reveals how to compete with mega-firms, dominate local SEO, and avoid the biggest myths about digital marketing.

What to expect in this episode:

• Is SEO Dead or Just Changing? How AI and ChatGPT are disrupting search
• Local Search Power Moves: Why your Google Business Profile is your secret weapon
• Best SEO Strategies for Law Firms: Case studies, niche strategies, and competing with mega-firms
• Mass Torts & SEO: The reality of ranking for high-stakes cases
• What Makes a Good SEO Client: The traits law firms need to succeed online
• Mythbusting SEO: Why "instant gratification" is the biggest lie in marketing
• The Future of Legal Marketing: How AI is creating both disruption and opportunity

Subscribe for more insights on law, business, and society!

Resources:

• Connect with Seth Price on LinkedIn: https://www.linkedin.com/in/sethprice
• BluShark Digital: https://blusharkdigital.com
• Seth's firm, Price Benowitz: https://pricebenowitz.com

This episode was produced and brought to you by Reignite Media.