The Creative Penn Podcast For Writers

Lessons For 21st Century Creatives With Mark McGuinness

01.07.2019 - By Joanna PennPlay

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The opportunities for creatives continue to explode but in a world of so much fast-paced change, it can be overwhelming to navigate possibility. In today's show, I discuss what it takes to be a successful 21st-century creative with Mark McGuinness.

In the intro, I discuss Mark Coker's 2019 predictions [Smashwords blog], as well as Kris Rusch's thoughts on continued disruption of the publishing industry [KrisWrites], plus how to add the podcast to your Echo/Alexa device [The Ambient].

Plus, if you want to generate multiple streams of income in 2019, check out Teachable's Fulltime Creator Masterclass which outlines how to build multimedia online courses.

Today's show is sponsored by IngramSpark, who I use to print and distribute my print-on-demand books to 39,000 retailers including independent bookstores, schools and universities, libraries and more. It's your content – do more with it through IngramSpark.com.

Mark McGuinness is an award-winning poet, a nonfiction author, a creative coach, and international professional speaker. His books for authors include Resilience, Motivation for Creative People, Productivity for Creative People, and 21 Insights for 21st Century Creatives.

You can listen above or on iTunes or your favorite podcast app or watch the video here, read the notes and links below. Here are the highlights and full transcript below.

Show Notes

* On the current climate for creatives and makers

* Having rules and boundaries around creative time and connected time

* Different types of assets creatives have, including reputational assets

* The importance of creating value with our work

* Looking through ‘the other end of the telescope’ in order to serve the reader

* The ‘ecosystem’ of a creative’s time and business

* The importance of rest and taking time off from creative work and listening to your body

* Swallowing the frog in any type of work

* Opportunities available with audio

You can find Mark McGuinness at LateralAction.com and on Twitter @markmcguinness. You can find Mark's 21st Century Creative Podcast here.

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