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In this episode of Living Local with Frisbee Real Estate, host Ed Frisbee sits down with Will Roper, lifelong Hendersonville native and co-owner of Roper Insurance Services. Will shares his journey from college football player to small business owner — including how returning home to the mountains of Western North Carolina inspired him to grow his family’s insurance agency and invest in his community.
Will talks about what makes Hendersonville such a special place to live — from its vibrant Main Street and outdoor recreation to its thriving local businesses. He dives into his love of mountain biking, pickleball, and the tight-knit community that keeps Hendersonville moving.
Listeners also get a sweet bonus: the story behind Bake Me House, the Asian-style bakery founded by Will’s wife, Emily. Discover what makes her desserts so unique — from Thai tea cake and matcha cheesecake to fan-favorite boba drinks.
Whether you’re a local resident, a small business owner, or someone dreaming about life in the North Carolina mountains, this episode delivers insight, laughter, and a true taste of Living Local.
Highlights:
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By Ed Frisbee — Frisbee Real EstateIn this episode of Living Local with Frisbee Real Estate, host Ed Frisbee sits down with Will Roper, lifelong Hendersonville native and co-owner of Roper Insurance Services. Will shares his journey from college football player to small business owner — including how returning home to the mountains of Western North Carolina inspired him to grow his family’s insurance agency and invest in his community.
Will talks about what makes Hendersonville such a special place to live — from its vibrant Main Street and outdoor recreation to its thriving local businesses. He dives into his love of mountain biking, pickleball, and the tight-knit community that keeps Hendersonville moving.
Listeners also get a sweet bonus: the story behind Bake Me House, the Asian-style bakery founded by Will’s wife, Emily. Discover what makes her desserts so unique — from Thai tea cake and matcha cheesecake to fan-favorite boba drinks.
Whether you’re a local resident, a small business owner, or someone dreaming about life in the North Carolina mountains, this episode delivers insight, laughter, and a true taste of Living Local.
Highlights:
Connect with Our Guests: