Majorca Mallorca

MALLORCA INSIDERS: Aggregate to Buñols: Shirley Roberts on Social Inclusion, Sóller life and filling empty seats


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Shirley Roberts is a beloved voice in the Sóller Valley, known for her daily letters and meticulous fact finding on SóllerWeb. In this conversation we look at social inclusion in Mallorca’s cultural scene. Why was the Rocky Horror Show playing to half empty rows in Palma. What could venues do to fill seats without alienating paying audiences. We discuss tried and tested theatre tools such as papering the house, community partnerships and using the back rows first, plus the value of pay-what-you-can concerts that still fairly compensate artists.

Shirley also paints a vivid picture of autumn life in Sóller. Tardeo at the covered market, free jazz in the Escorxador cultural centre, the annual buñols, All Saints, winter opening patterns, young drummers in parades, and the new children’s Firo. We touch on cyclists, car park debates and drainage aggregates, bonfire smoke inversions, and the wave of older newcomers choosing Mallorca for its social fabric as much as its climate.

It is a generous, grounded hour about belonging, access, and keeping local culture alive all year.

00:00 Intro and mic-check chaos

02:0 Who is Shirley Roberts and SóllerWeb

06:10 Empty seats and pricing. Papering the house 101

13:45 Pay-what-you-can concerts and artist pay

18:40 Autumn in Sóller. Market tardeo and free culture

24:10 Hotels, seasonality and what stays open

28:55 Car parks, aggregates and drainage gripes

33:30 Cyclists, courtesy and living together

39:20 Teachers as culture makers and role models

44:15 Children’s Firo and young drummers

49:00 Bonfire season and air quality concerns

53:20 Buñols, All Saints and street life

57:00 Inclusion ideas and next steps

59:30 Wrap up and December previewSó



  • Covered market tardeo, live music and family-friendly afternoons.
  • Free or donation-based concerts at local cultural centres.
  • What typically closes in November and who stays open through winter.
  • Culture and community
  • Teachers as the bridge into arts and sport.
  • Children’s Firo, young parade drummers and keeping traditions alive.
  • Car park expansion, aggregate choice and drainage.
  • Cyclists, courtesy and seasonal rhythms.
  • Bonfire smoke inversions and health concerns.
  • Food and folklore Buñols for All Saints, why October feels like Mallorca’s best month.


SóllerWeb (events and local info): https://www.sollerweb.com/


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