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What if you could make sales easier just by being better prepared?
Welcome to the Gym Marketing Made Simple podcast, your go-to resource for exploring the strategies that boutique fitness gyms need to thrive.
In this episode, Sherman explains how mastering the art of handling objections and leveraging testimonials can significantly smooth your sales process.
By addressing common concerns like schedules and budgets before mentioning the price, you can guide potential clients with confidence and clarity. Sherman also shares practical tips on role-playing objection responses, recording new objections, and brainstorming with your sales team.
Additionally, he explores the power of testimonials—how to use them effectively through dedicated pages, binders, and follow-up emails to build trust and credibility.
00:00 Intro
00:10 Testimonials and Initial Welcome
3:09 Proactive Objection Handling
5:15 Role-Playing and Practical Tips
10:32 Brainstorming and Testimonials
16:54 Common Objections and Preparation
22:08 Final Thoughts and Contact Information
Learn how to enhance your sales approach by being prepared for objections and improving your process, leading to better customer experiences and more successful deals.
4
88 ratings
What if you could make sales easier just by being better prepared?
Welcome to the Gym Marketing Made Simple podcast, your go-to resource for exploring the strategies that boutique fitness gyms need to thrive.
In this episode, Sherman explains how mastering the art of handling objections and leveraging testimonials can significantly smooth your sales process.
By addressing common concerns like schedules and budgets before mentioning the price, you can guide potential clients with confidence and clarity. Sherman also shares practical tips on role-playing objection responses, recording new objections, and brainstorming with your sales team.
Additionally, he explores the power of testimonials—how to use them effectively through dedicated pages, binders, and follow-up emails to build trust and credibility.
00:00 Intro
00:10 Testimonials and Initial Welcome
3:09 Proactive Objection Handling
5:15 Role-Playing and Practical Tips
10:32 Brainstorming and Testimonials
16:54 Common Objections and Preparation
22:08 Final Thoughts and Contact Information
Learn how to enhance your sales approach by being prepared for objections and improving your process, leading to better customer experiences and more successful deals.
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