10.09.2019 - By 18STRONG.com / Jeff Pelizzaro (Golf Digest Top 50 Fitness Professional)
Today I am especially excited to have on our special guest, Matt Cardis, founder of Golf in Your State and The Golf Wall Project.
We often hear the term “growing the game” on social media, and TV coverage, but to be honest, it’s pretty rare that we see new initiatives for growing the game that are outside the box of the traditional world of golf. But, golf photographer and golf nomadic traveler, Matt Cardis is touring the country in a sprinter van.
What started as a journey to capture golf imagery across the states has turned into a much bigger mission for Matt by breaking down stereotypes, connecting golfers and non-golfers, and ultimately serving different communities across the nation all under the over-arching theme of golf.
This initiative is known as the “Golf Wall Project” and while each community is different, it’s the people and the stories that continue to inspire Matt. To truly grow the game in populations that may have no experience with golf or know any golfers has become Matt’s passion.
Matt Cardis’ Background
Photo: Matt Rommel Photography
* Matt Cardis is a Professional
Photographer and full-time traveler based out of Jackson Hole, Wyoming. Founder
of Cardis Creative, LLC, he’s dedicated the past 3 years to showcasing the
culture of American Golf and the “Modern Golfer” with Golf In Your State. * He’s brought a unique style of
travel and fresh perspective with his lens to golf, which comes from his love
of the snow and surf lifestyles. “My goal from the beginning was to highlight
the current culture of the game in America along with the lifestyles of golfers
and the brands behind the current day movement.”* Since starting Golf In Your State
in the Fall of 2016, he has traveled more than 100,000+ miles, played and
photographed over 300 courses, all while connecting with 1000’s of passionate
golfers across the country. You can see his love for travel around every corner
as he documents life on the road. * Matt’s earned the title “The Golf
Nomad” as he sleeps anywhere he can park his converted Sprinter van including
golf course parking lots, truck stops, Interstate rest areas, established
campgrounds, off-the-grid campsites, roadside pullouts and golfers driveways of
America. * A chameleon of Photography, he
enjoys all kinds of imagery work from controlled studio settings to on-course
candids. With 20 years behind a camera and work experience in Advertising, he’s
a pro when it comes to helping you develop and execute a content strategy. * His travels create unique
opportunities for content creation and dollars are well spent with him in the
van. “Branded content strategies these days are complex but don’t need to cost
you a ton of money. I know how best to stretch your dollar to achieve your
content goals while on the road utilizing the places I go and the people I
connect with along the way.”
Highlights
from this Episode
* How his dream of being a golf course photographer and traveling the country morphed into Golf In Your State and what the Golf Wall Project is today.* What a standard day in the life living out of his Mercedes Sprinter van looks like and what made him go from his...