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MI Podcast Ep 65 - The Art of Media Planning feat. Milan Modi (Business Director - Digital Marketing, Madison World)
Episode 65 - MI Podcast
Nikhil Kumar (https://linktr.ee/nikhilkumar.official)
Milan Modi (https://www.linkedin.com/in/milan-modi-08532a60/)
Timestamps:
00:00 - Introduction
11:48 - Can you share a bit about your journey into the world of media planning and what sparked your interest in this field?
16:08 - How has media planning evolved since you first started in the industry?
30:12 - What are the core principles of effective media planning that you follow?
44:26 - How do you approach media planning for diverse brands?
54:10 - What are some of the latest trends in media planning that marketers should be aware of?
01:00:42 - How has digital media impacted traditional media planning strategies?
01:10:25 - How do you measure the success of a media planning campaign?
01:19:05 - What advice would you give to aspiring marketers looking to make a career in media planning?
01:21:12 - Time management tips for marketers
01:25:08 - Conclusion
#marketing #media #mediaplanning #performancemarketing #nikhilkumarmarketing #mipodcast
View all episodes
By Nikhil KumarEpisode 65 - MI Podcast
Nikhil Kumar (https://linktr.ee/nikhilkumar.official)
Milan Modi (https://www.linkedin.com/in/milan-modi-08532a60/)
Timestamps:
00:00 - Introduction
11:48 - Can you share a bit about your journey into the world of media planning and what sparked your interest in this field?
16:08 - How has media planning evolved since you first started in the industry?
30:12 - What are the core principles of effective media planning that you follow?
44:26 - How do you approach media planning for diverse brands?
54:10 - What are some of the latest trends in media planning that marketers should be aware of?
01:00:42 - How has digital media impacted traditional media planning strategies?
01:10:25 - How do you measure the success of a media planning campaign?
01:19:05 - What advice would you give to aspiring marketers looking to make a career in media planning?
01:21:12 - Time management tips for marketers
01:25:08 - Conclusion
#marketing #media #mediaplanning #performancemarketing #nikhilkumarmarketing #mipodcast