Monetizing Your Social Media: What It Takes to Be A Creator

Nora and Scott are getting down to the nitty gritty of social media monetization and the business behind influencers…specifically, how creators monetize their content, especially when they first begin to build an audience. Rebecca Jennings, a senior correspondent for Vox, discusses her article, “You go viral overnight. Now how do you get rich?” Nora and Scott also chat with Ryan Broderick, who covers social media monetization in his newsletter, Garbage Day. And we’ll hear from three influencers: Connor Wood (AKA Fibula), AJ Rafael, and Talia Lichtstein. 

Hosts: Nora Ali & Scott Rogowsky

Producer: Bella Hutchins

Production, Mixing & Sound Design: Daniel Markus

Music: Daniel Markus & Breakmaster Cylinder

Senior Producer: Katherine Milsop

Director of Audio: Alan Haburchak

VP, Head of Multimedia: Sarah Singer

Full transcripts for all Business Casual episodes available at https://businesscasual.fm