Mumbrellacast

Mumbrella Podcast: Adobe’s marketing chief Lewnes talks social media; PR flack gets busted; ads on the ABC’s YouTube channel


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In this week’s podcast with Mumbrella editor Tim Burrowes, deputy editor Camille Alarcon, House Party PR’ s Scott Rhodie and guest Ann Lewnes, Adobe global marketing president:

https://mumbrella.com.au/wp-content/uploads/2010/03/Mumbrella-Podcast-Episode-16.mp3  

  • Lewnes talks about Adobe’s plans and social media
  • The PR who got busted for hiring actors for A Current Affair’s “news” story
  • Ads on the ABC’s YouTube channel. What happened?
  • Ask Richard campaign wins big at the AIMIA awards
  • Big ratings win for Ten’s NCIS, but who’s really attracting the younger viewers?
  • Production by Georgina Pearson.

    You can also subscribe to The Mumbrella Podcast on iTunes and other podcatchers.

    Recorded with the support of:

    The post Mumbrella Podcast: Adobe’s marketing chief Lewnes talks social media; PR flack gets busted; ads on the ABC’s YouTube channel appeared first on Mumbrella.

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