Ever wonder how a name can shape a person’s journey? Vidyuth Srinivasan, the dynamic CEO of Entrupy, joins us to share his experiences navigating life in the U.S. with a unique name. Vidyuth opens up about his adventurous path from India to New York City and how his role as the "black sheep" in his family fueled his entrepreneurial spirit. Together, we reflect on respecting cultural identities and the delicate balance between staying true to oneself and making communication more accessible in a new environment.

Vidyuth’s transition from journalism to entrepreneurship is nothing short of inspiring. He shares how a secure upbringing allowed him to explore creative ambitions, ultimately leading to founding a company focused on building trust through randomness and Entrupy. Alongside his co-founder, Vidyuth embarked on a mission to authenticate transactions and uncover the truth in exchanges where trust is often lacking. This episode highlights how embracing risk and independence can lead to groundbreaking innovations in fields as diverse as technology, fashion, and cultural significance.

The challenges of counterfeiting and the quest for authenticity in the fashion industry come alive as Vidyuth recounts his journey to develop an authentication technology. We explore the intricacies of distinguishing authentic products from counterfeits and the global effort to create a reliable database of authentic goods. Vidyuth offers a compelling look at how understanding fashion items' history and cultural significance can enhance efforts to combat counterfeiting. Through personal anecdotes and professional insights, listeners are invited to consider their role in fostering transparency and integrity in their personal lives and as consumers in a complex marketplace.

Follow Vidyuth:

https://www.instagram.com/entrupy/

https://www.entrupy.com/ 

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