"Nearshoring provides a better work product by reducing cultural and time zone barriers," says Chris Nicoli of Kongusto. Recorded at ITEXPO 2025, this podcast features Joel Ciniero and Chris Nicoli of Kongusto, discussing how nearshoring offers a higher-quality, cost-effective alternative to traditional outsourcing. Kongusto helps MSPs, IT service providers, and businesses leverage highly skilled Latin American talent for IT support, customer service, and back-office functions. “We’re more than a standard outsourcing service. Our model ensures our nearshore staff operates at a quality level that makes them feel like part of your own company,”

What is Nearshoring and Why It’s Different from Outsourcing?

Kongusto provides nearshore labor solutions—which means high-quality outsourced staffing without the typical drawbacks.

Geographical & Time Zone Advantage – Nearshoring keeps operations in similar time zones, ensuring real-time collaboration and responsiveness.

Cultural Proximity – Many employees have strong ties to the U.S., speak fluent English, and understand Western business norms.

Seamless Integration – Employees become an extension of your team, rather than feeling like external contractors.

Expanding the Use Case Beyond IT Support

Nearshoring is often associated with customer and IT support, but Kongusto provides talent for a wide range of business functions.

IT Helpdesk & Customer Support – Ensure cost-effective, skilled IT and customer service professionals.

Accounts Payable, Billing & Project Management – Nearshoring extends to back-office functions that can streamline operations.

Scalable Workforce – Businesses can scale quickly without the expense and complexity of domestic hiring.

Why MSPs & Channel Partners Should Take Notice

MSPs and technology providers already leverage outsourcing, but many have yet to experience the benefits of nearshoring in Latin America.

Higher Retention & Quality – Nearshore employees stay longer, integrate better, and provide a higher level of service.

Cost Savings Without Compromise – Companies get skilled professionals at a fraction of U.S. labor costs, but with better cultural alignment than offshore outsourcing.

Proven Model for MSPs – Kongusto was founded by experienced MSP leaders who have successfully used this approach for years.

Changing Perceptions at ITEXPO

Kongusto received strong interest at ITEXPO, with many attendees re-evaluating their approach to outsourcing.

Initial skepticism quickly turned into curiosity and excitement.

Live employee interactions helped showcase the quality and professionalism of Kongusto’s nearshore staff.

MSPs saw first-hand how the model can improve service delivery while cutting costs.

Where to Learn More

Website: www.kongusto.co (Remember: No ".com" – it's ".co")

Connect with Kongusto on LinkedIn

Contact Joel Ciniero & Chris Nicoli for a Consultation

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