Are you a Pioneer in your niche or are you the settler? Ryan wants to help you go from being simply a pioneer who travels through the plains and wastes away to the one that settles the plains and makes life easier for the generations who follow. If you get the town named after you then great, but you won't come anywhere close to that unless you understand why you're a pioneer now. Through sharing the secrets of his new book and how he learned them Ryan will show you how you can break away into your blue ocean, leaving your red ocean behind.