In our episode of Toy Business Unboxed, we sat down with Marty and Brett, the passionate co-founders of GoChuckle. Together, they share their inspiring journey of turning a love for baking competition shows into a successful board game company. The duo dives into the creation of their first game, Hasty Baker, and discuss the importance of playtesting, community engagement, and balancing creativity with business. They also touch upon the challenges of navigating Kickstarter, manufacturing logistics, and the complexities of selling on Amazon. Join us for valuable insights and heartfelt advice for aspiring toy entrepreneurs, all while exploring the joy of bringing families together through interactive games.

⭐ Highlights:

0:00 Introduction to Toy Business Unboxed 00:42 Meet the Guests: Marty and Brett from GoChuckle 01:30 The Inspiration Behind GoChuckle 02:41 Designing and Developing Hasty Baker 03:49 Game Rules and Mechanics Explained 05:53 Playtesting and Community Engagement 09:02 Challenges in Publishing and Manufacturing 10:18 Kickstarter Experience and Lessons Learned 15:48 Navigating Amazon and Retail 21:10 Future Plans and Advice for Aspiring Game Designers 26:06 Conclusion and Where to Find GoChuckle

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