June 28, 2023

Power Women In Insurance: Throwback: The Power of Tenacity In Building An Insurance Business From Scratch With Aimey Bryan

39 minutes

In this throwback episode of Power Women In Insurance, Teresa Kitchens sits down with Aimey Bryan, Principal owner at Bryan Insurance Agency. Teresa and Aimey talk about how Aimey got her agency appointments, how she markets her agency, and more.

Episode Highlights:

How did Aimey get her start in the insurance industry? (2:51)

Aimey mentions that when she opened her main office, she was in a unique situation. (11:16)

Aimey discusses her carrier selection process. (13:00)

Has Aimey encountered any difficulties in going it solo as opposed to working with a larger buying network? (13:59)

Aimey explains how they got started in their original niche. (18:29)

Aimey shares how other agencies, including her own, are combining old and new school insurance practices in order to truly reach out and build their business. (23:05)

Aimey discusses the importance of marketing a product or a business. (32:57)

Key Quotes:

“I think having open lines of communication with your marketing rep and with the underwriters and really learning the guidelines and quoting them as much as you can to figure out what fits is really how you start off successful with any carrier that you take on.” - Aimey Bryan

“I think there are ways that you have to figure out how to make that connection, whether it's through social media, whether it's sending a thank you card, still, I feel like a handwritten thank you card goes a long way.” - Aimey Bryan

“If you can say I'm going to do one thing to market my agency a day, just one thing, whether that's like a post or whether it's calling, you know, five new prospects or something like that, if you can do one thing a day to push the needle forward at the end of the year, you're going to be that much further ahead.” - Aimey Bryan

Resources Mentioned:

Aimey Bryan LinkedIn

Bryan Insurance Agency

Contact Teresa Kitchens

Sterling Insurance Group

...more

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By Agency Intelligence

4.7

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