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Pritish talks to Achyutha about leading User Research for Meesho- India's first Social Commerce Unicorn
Building for Bharat with Achyutha Sharma, Meesho
Meesho is primarily building for Bharat. Bharat is India’s non-cosmopolitan smartphone-enabled consumer segment where every region has its own language/dialect and consumer behaviour.
We speak to Achyutha about:
- What does User Research mean to Meesho?
- How to build a User Research Practice?
- How does User Research translate into product offering?
- How to set KPIs and measure outcomes?
View all episodes
By Asian Digtital SuperMoversBuilding for Bharat with Achyutha Sharma, Meesho
Meesho is primarily building for Bharat. Bharat is India’s non-cosmopolitan smartphone-enabled consumer segment where every region has its own language/dialect and consumer behaviour.
We speak to Achyutha about:
- What does User Research mean to Meesho?
- How to build a User Research Practice?
- How does User Research translate into product offering?
- How to set KPIs and measure outcomes?